Marketing Analytics Courses and Certifications

Machine Learning for Marketing Analytics in R

In this course you'll learn how to use data science for several common marketing tasks.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Marketing Analytics in R

Grow the R skills you need to work with social media data, perform market basket analysis, and use machine learning to guide your marketing decisions.

• DataCamp
• 1 day
• On-Demand
• Free Trial Available

Marketing Analytics in Python

Gain the Python skills you need to analyze marketing campaigns, drill into social media data, and use machine learning to predict customer churn.

• DataCamp
• 1 day
• On-Demand
• Free Trial Available

Marketing Analytics in Tableau

Master marketing analytics using Tableau. Analyze performance, benchmark metrics, and optimize strategies across channels.

• DataCamp
• 6 hours
• On-Demand
• Free Trial Available

Data Driven Marketing A-Z: Improve Your Campaign Performance

544 ratings at Udemy

Guide to creating a Data Driven Marketing Campaign and using Campaign Analytics to drive stronger campaign preformance

• Udemy
• 3 hours 24 minutes
• On-Demand
• Paid Course

Marketing Analytics: Stand Out by Becoming an Analytics Pro!

9913 ratings at Udemy

Marketing requires a new, analytical breed of professionals. Be at the forefront of your profession.

• Udemy
• 4 hours 57 minutes
• On-Demand
• Paid Course

Marketing Customer Analytics, Segmentation, and Targeting

6413 ratings at Udemy

Learn how to analyze market based on customer and location data analytics with the most powerful tools available

• Udemy
• 2 hours 40 minutes
• On-Demand
• Paid Course

Foundations of marketing analytics

762 ratings at Coursera

Explore statistical and managerial segmentation, scoring models, and customer lifetime value analysis using R. Learn to identify, target, and predict the future value of customers for effective marketing strategies.

• Coursera
• 5 hours 28 minutes
• On-Demand
• Paid Course

Meta

Marketing Analytics Foundation

2335 ratings at Coursera

Learn foundational marketing analytics principles, data collection methods, and tools like Google Analytics and Meta Ads Manager. Explore data-driven decision-making, privacy regulations, and digital marketing strategies.

• Coursera
• 11 hours 13 minutes
• On-Demand
• Paid Course

Assess for Success: Marketing Analytics and Measurement

2266 ratings at Coursera

Explore marketing analytics tools and practices to measure campaign performance, analyze data, and optimize strategies for better ROI. Learn to create media plans, conduct A/B tests, and present insights to stakeholders.

• Coursera
• 18 hours 24 minutes
• On-Demand
• Paid Course

Marketing Analytics: Forecasting Models with Excel

2285 ratings at Udemy

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

• Udemy
• 6 hours 28 minutes
• On-Demand
• Paid Course

Professional Diploma of Marketing Manager Business Partner

152 ratings at Udemy

Professional Diploma of Marketing Manager Business Partner by MTF Institute

• Udemy
• 1 hour 14 minutes
• On-Demand
• Paid Course

MMM Masterclass - Facebook Robyn Tutorial for Marketing

135 ratings at Udemy

Marketing Mix Modeling Analytics to supercharge your analysis in a cookie-less world

• Udemy
• 4 hours 8 minutes
• On-Demand
• Paid Course

Introduction to Supermetrics for Data Automation

127 ratings at Udemy

Automate your reporting process and dashboards with Supermetrics for Data Studio, Excel and Google Sheets and BigQuery

• Udemy
• 1 hour 13 minutes
• On-Demand
• Paid Course

Marketing Analytics & Retail Business Management using Excel

1808 ratings at Udemy

Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling

• Udemy
• 7 hours 54 minutes
• On-Demand
• Paid Course