AI in Marketing Courses and Certifications

Davidson College;  Galileo University

Intro to AI for Digital Marketing

346 ratings

Discover AI's role in marketing evolution, essential concepts, real-world applications, and effective strategies for leveraging AI in digital marketing.

• edX
• 3 weeks, 3-5 hours a week
• Self-Paced
• Free Online Course (Audit)

IIT Roorkee;  NPTEL

AI in Marketing

2 ratings

Examine how AI transforms marketing strategy, customer experience, branding, advertising, sales, retail, and sustainability while raising ethical challenges.

• Swayam
• 8 weeks
• Available until Oct 31, 2026
• Free Online Course

AI Boost Bootcamp: How to Use Gemini for Marketing 201

1 rating

Use Gemini across Google Workspace and Gemini Enterprise for marketing research, campaigns, content creation, performance reporting, and custom AI agents.

• Google Skills
• 45 minutes
• Self-Paced
• Free Online Course

Harnessing AI in Marketing and Communications

This course is aimed at: Marketing professionals looking to better understand AI in the context of their field People new to marketing roles or taking on a marketing function This course is focused

• edX
• 4 weeks, 2-3 hours a week
• Self-Paced
• Free Online Course (Audit)

AI for Marketing Professionals

Master the essentials of Generative AI in this practical course for marketers. From crafting precision prompts and automating multi-channel workflows to ensuring brand compliance and data-driven segme

• edX
• 2 weeks, 5-10 hours a week
• Self-Paced
• Free Online Course (Audit)

Davidson College;  Galileo University

AI Technology for Marketing Optimization

52 ratings

Unlock the potential of AI in marketing by mastering advanced techniques such as predictive analytics, real-time optimization, NLP, email personalization, and social media strategy for impactful marke

• edX
• 3 weeks, 3-5 hours a week
• Self-Paced
• Free Online Course (Audit)

Artificial Intelligence in Marketing

359 ratings at Coursera

Explore how algorithms, networks and data power AI marketing strategies, using cases from Ford, Netflix, Disney+ and the Washington Post to build competitive advantage.

• Coursera
• 4 weeks, 3 hours a week
• Self-Paced
• Paid Course

Coursera Career Certificate

GenAI for Marketing and Customer Insights

232 ratings at Coursera

Apply generative AI across marketing: build targeted campaigns, personalized emails, social and dynamic ads, customer journey maps, and analytics-driven customer insights with tools like ChatGPT.

• Coursera
• 4 weeks, 10 hours a week
• Self-Paced
• Paid Course
• 16 courses

Career Certificate

Generative AI for Marketers

34 ratings at Coursera

Use Microsoft Copilot across marketing work: craft ad copy, research customers and competitors, optimize social media campaigns, and create personalized content at scale.

• Coursera
• 4 weeks, 5 hours a week
• Self-Paced
• Paid Course
• 3 courses

Upgrade Your Marketing Strategy with Microsoft Copilot

21 ratings at Coursera

Apply Microsoft Copilot across marketing functions: set it up for your team, write effective GenAI prompts, run competitive analysis, and generate tailored channel strategies and performance reports.

• Coursera
• 4 weeks, 4 hours a week
• Self-Paced
• Paid Course

Coursera

GenAI for Marketing: Ethics and Trends

Build ethically sound generative AI marketing strategies: identify ethical risks, apply AI frameworks, and design campaigns that respect privacy, avoid bias, and build trust.

• Coursera
• 2 hours 56 minutes
• Self-Paced
• Paid Course

Digital Marketing Strategy: Navigating Emerging Media and AI

6 ratings

Learn how digital technologies reshape marketing communication: map touchpoints and channels, use data, automation and attribution modeling, and weigh AI, IoT and mixed reality as marketing tools.

• Coursera
• 4 weeks, 5 hours a week
• Self-Paced
• Paid Course

Board Infinity Career Certificate

Generative AI for Business Roles: HR, Finance & Marketing

355 ratings at Coursera

Explore prompt engineering and practical generative AI applications across HR, finance, and marketing, from recruitment and financial analysis to content creation and campaign automation.

• Coursera
• 12 weeks, 5 hours a week
• Self-Paced
• Paid Course
• 4 courses

Become an AI-Powered Marketer

1 rating

Marketers are being asked to do more with less every day. AI can make this possible, but how? This course covers the most practical and immediate ways marketers increase productivity and success with

• Semrush Academy
• 1 hour 30 minutes
• Self-Paced
• Free Certificate

Artificial Intelligence and Marketing

Explore how AI can drive marketing insights, performance, data-informed decisions, and responsible business adoption.

• Polimi OPEN KNOWLEDGE
• 50 hours
• Self-Paced
• Free Certificate