Campaign Management Courses and Certifications

Coursera Microcredential

Digital Campaign Management & Optimization

Master multi-channel digital advertising through hands-on campaign optimization, keyword research, and performance measurement to maximize ROI and reduce wasted spend.

• Coursera
• 4 weeks, 10 hours a week
• On-Demand
• Paid Course
• 3 courses

Digital Campaign Management

An introduction to crafting click-worthy campaigns

• OpenLearning
• On-Demand
• Paid Course

EASY Amazon PPC Advertising - Management & ACoS Optimization

26 ratings at Udemy

Learn Step-By-Step Everything You Need To Know To Create, Manage and Optimize Your Amazon Ads. Reduce Your ACoS!

• Udemy
• 4 hours 6 minutes
• On-Demand
• Paid Course

Coursera

Execute 360° Campaigns

Master multi-channel marketing campaign execution using project management principles to coordinate paid ads, PR, and promotions while analyzing performance data for optimization.

• Coursera
• 1 hour 43 minutes
• On-Demand
• Paid Course

Shopify eCommerce Ads Masterclass: Campaign Management

Master advanced Facebook and Instagram ad management for Shopify stores with data-driven optimization strategies, retargeting frameworks, and scaling techniques to maximize ROI.

• Coursera
• 8 hours 35 minutes
• On-Demand
• Paid Course

Configure and Maintain CCAIP as an Admin

Comprehensive admin training for configuring and maintaining Google's CCAIP platform, covering core features, functionality, reporting, and troubleshooting for optimal contact center operations.

• Google Skills
• 8 hours 30 minutes
• On-Demand
• Free Online Course

Master SAP Marketing Cloud configuration including campaigns, analytics, commerce marketing, and system integrations for comprehensive marketing automation.

• SAP Learning
• 6 hours 28 minutes
• On-Demand
• Free Online Course

Web Summit

Making a President - Inside Trump's 2016 Election Campaign and Presidency

Insiders reveal strategies behind Trump's unexpected election victory and ongoing political support, discussing campaign challenges and White House operations.

• YouTube
• 18 minutes
• On-Demand
• Free Video

Great Learning

Google Analytics

16 reviews

Around 70 million websites today make use of Google Analytics and it finds itself to be one of the most important analytics tools in the modern era of digital marketing. Understand all of the foundational concepts completely and put them into practice in…

• YouTube
• 35 minutes
• On-Demand
• Free Video

Loves Data

Google Ads Tutorial - Fundamentals and Campaign Management

Master Google Ads fundamentals, campaign setup, keyword targeting, and Performance Max campaigns through practical tutorials covering account configuration and optimization.

• YouTube
• 58 minutes
• On-Demand
• Free Video

Advanced AI Techniques for Product Marketing

Discover how to leverage generative AI and prompt engineering to transform your product marketing strategy from data analysis to campaign execution.

• Pragmatic Institute
• 7 hours
• On-Demand
• $1,295.00

Digital Advertising

Engage audiences across digital platforms using programmatic technology, campaign planning, and Google Ads. Learn targeted display, video, and audio advertising strategies for effective multichannel campaigns.

• Udacity
• 13 hours
• On-Demand
• Paid Course

Google TechTalks

Auto-bidding in Online Advertising: Campaign Management and Fairness

Explore auto-bidding strategies in digital advertising, focusing on conversion maximization, ROI constraints, and fairness in auction outcomes. Learn efficient algorithms for multi-channel optimization.

• YouTube
• 52 minutes
• On-Demand
• Free Video

Coursera

Google Ads for Beginners

5969 ratings at Coursera

Learn to create effective Google Search Ad campaigns, from account setup to optimization, driving qualified traffic and growing your business through targeted online advertising.

• Coursera
• 2 hours 53 minutes
• On-Demand
• Paid Course

Selling On Social: A Complete Guide

5 ratings at CreativeLive

Learn strategies to sell products directly on social media platforms, including creating buzz, engaging fans, and executing successful campaigns, even without a large following or e-commerce site.

• CreativeLive
• 4 hours 43 minutes
• On-Demand
• Paid Course