A/B Testing Courses and Certifications

Customer Analytics and A/B Testing in Python

Learn how to use Python to create, run, and analyze A/B tests to make proactive business decisions.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Introduction to A/B Testing in R

Learn A/B testing: including hypothesis testing, experimental design, and confounding variables.

• DataCamp
• 4 hours
• On-Demand
• Free Trial Available

Bayesian Machine Learning in Python: A/B Testing

7954 ratings at Udemy

Data Science, Machine Learning, and Data Analytics Techniques for Marketing, Digital Media, Online Advertising, and More

• Udemy
• 10 hours 27 minutes
• On-Demand
• Paid Course

Google Optimize Course 2022

94 ratings at Udemy

Learn how to create A/B test, Multivariate Test, Redirect Test and Personalization for Conversion Rate Optimization

• Udemy
• 1 hour 52 minutes
• On-Demand
• Paid Course

Coursera

Launch Effective A/B Tests

Master A/B testing methodology to design statistically sound experiments, calculate performance uplift with confidence, and make data-driven rollout decisions for business impact.

• Coursera
• 2 hours 11 minutes
• On-Demand
• Paid Course

Packt

Design for Impact: A Guide to Product Experimentation

Master data-driven product experimentation through a 7-step conversion design workflow that transforms UX decisions into measurable business impact using A/B testing and analytics.

• Coursera
• 10 hours 32 minutes
• On-Demand
• Paid Course

Coursera

Design Flawless A/B Tests: Uncover Insights

Discover how to design statistically valid A/B tests by identifying bias sources, calculating sample sizes, and detecting meaningful business impacts through systematic evaluation methods.

• Coursera
• 1 hour 35 minutes
• On-Demand
• Paid Course

Coursera

Design A/B Tests for Financial Impact

Master A/B testing for finance: design experiments to measure algorithm impact on Sharpe ratio, frame hypotheses, and create test plans for confident financial decision-making.

• Coursera
• 1 hour 53 minutes
• On-Demand
• Paid Course

Coursera

User Segmentation, Experimentation, and Retention Analytics

Master user behavior analysis through advanced segmentation, A/B testing, and retention metrics to drive product strategy and optimize user engagement across acquisition channels.

• Coursera
• 7 hours 44 minutes
• On-Demand
• Paid Course

Coursera

Analyzing and Securing AI System Performance

Master operational analytics, security practices, and governance for building trustworthy AI systems with performance monitoring, threat modeling, and secure deployment strategies.

• Coursera
• 16 hours 24 minutes
• On-Demand
• Paid Course

Conversion Rate Optimization with SQL, Tableau & A/B testing

39 ratings at Udemy

Optimize Your Website's Conversion Rate with SQL, Tableau, and A/B Testing. Gain Insights to Streamline the Sign-Up Flow

• Udemy
• 4 hours 18 minutes
• On-Demand
• Paid Course

EDUCBA

Bayesian Statistics: Excel to Python A/B Testing

27 ratings at Coursera

Master Bayesian statistics from Excel basics to Python A/B testing, covering MCMC sampling, hierarchical models, and healthcare decision-making with hands-on probabilistic modeling.

• Coursera
• 6 hours 24 minutes
• On-Demand
• Paid Course

A/B Testing

6 reviews

This course will cover the design and analysis of A/B tests, also known as split tests, which are online experiments used to test potential improvements to a website or mobile application.

• Udacity
• 21 hours
• On-Demand
• Free Online Course

Email Marketing Tutorial for Beginners

14 reviews

Comprehensive guide to email marketing strategies, from setup to optimization. Learn campaign types, subscriber engagement, A/B testing, and practical skills using Mailchimp. Includes interview preparation tips.

• YouTube
• 2 hours 2 minutes
• On-Demand
• Free Video

Android Developers

Balancing Free and Paid Experiences for Subscription Apps

Insights from top subscription apps on balancing free and paid experiences. Industry experts share strategies for optimizing freemium models and creating value for both free and paying users.

• YouTube
• 26 minutes
• On-Demand
• Free Video