B2B Marketing Courses and Certifications

B2B Marketing

Explore B2B marketing strategies, from market fundamentals to performance evaluation, adapting to the changing business landscape and customer needs in a VUCA world.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

B2B Influencer Marketing

Discover how to leverage internal and external influencers to drive B2B brand visibility, implement effective campaigns, and measure impact within your broader marketing strategy.

• Independent
• 3 hours
• Self-Paced
• Paid Course

Umar Tazkeer

The Biggest Mistake in B2B Lead Ads - Ignoring Payback Time

Discover the critical cashflow timing mistake that kills B2B ad profitability despite strong ROI metrics, with real examples and mathematical breakdowns for Google and Meta campaigns.

• YouTube
• 12 minutes
• Self-Paced
• Free Video

Oracle

Personalization in Practice: Expert Insights on Implementation and Success

Experts share success stories, best practices, and key takeaways for implementing personalization across organizations, focusing on audience motivation, content development, and overcoming data challenges.

• YouTube
• 38 minutes
• Self-Paced
• Free Video

All Things Open

The Mystical Nature of Open Source Marketing

Explore the nuanced world of open source marketing, understanding its unique approaches compared to traditional B2B strategies and the orchestrated coordination required for success.

• YouTube
• 36 minutes
• Self-Paced
• Free Video

Exposure Ninja

Human First Marketing - Rethinking Marketing in the AI Era

Discover how to rebuild authentic human connections in marketing while strategically balancing AI automation to cut through the noise and drive meaningful conversions.

• YouTube
• 56 minutes
• Self-Paced
• Free Video

Exposure Ninja

How To Create a Scalable Enterprise Marketing Strategy

Discover how to build marketing strategies that grow with your enterprise, covering scalable frameworks and implementation tactics for sustainable business expansion.

• YouTube
• 40 minutes
• Self-Paced
• Free Video

Credential

LinkedIn Marketing Bootcamp

19 ratings at Noble Desktop

Master LinkedIn marketing strategies, from profile optimization to paid advertising campaigns, while building a powerful company presence and measuring success through analytics and engagement metrics.

• Noble Desktop
• 6 hours
• Self-Paced
• $425.00

Marketing Analytics in Tableau

Master marketing analytics using Tableau. Analyze performance, benchmark metrics, and optimize strategies across channels.

• DataCamp
• 6 hours
• Self-Paced
• Free Trial Available

LinkedIn Marketing, Lead Generation & B2B Sales for LinkedIn

6612 ratings at Udemy

LinkedIn Machine: The LinkedIn MasterClass to learn LinkedIn Marketing, Lead Generation, Business Development, B2B Sales

• Udemy
• 4 hours 59 minutes
• Self-Paced
• Paid Course

Exposure Ninja

How To Get Qualified B2B Leads Using Content Marketing

Discover how to generate high-quality B2B leads through strategic content marketing that resonates with smart audiences and drives meaningful business results.

• YouTube
• 20 minutes
• Self-Paced
• Free Video

LinkedIn Marketing & Lead Generation Bootcamp for B2B Sales

4203 ratings at Udemy

16 Days to master LinkedIn marketing for lead generation and B2B sales. LinkedIn messaging templates included

• Udemy
• 12 hours 59 minutes
• Self-Paced
• Paid Course

Digital Marketing B2B: Dekker's Ultimate Digital Marketing

1915 ratings at Udemy

Digital Marketing Course Udemy A-Z (Unofficial): Learn B2B Digital Marketing from a F100 Exec: Udemy Digital Marketing

• Udemy
• 2 days 8 hours 49 minutes
• Self-Paced
• Paid Course

Data Science Festival

Making MMM Work for B2B Marketing

Explore B2B marketing strategies using Marketing Mix Modeling (MMM). Learn from Twilio experts about adapting MMM techniques traditionally used in B2C for B2B applications.

• YouTube
• 48 minutes
• Self-Paced
• Free Video

The Complete Sales Skills Master Class - Sales Marketing B2B

1079 ratings at Udemy

Master Sales Skills, Marketing Strategy, B2B Sales, Business Development, Lead Generation Using Top Social Skills

• Udemy
• 1 day 6 hours 33 minutes
• Self-Paced
• Paid Course