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YouTube

Customer Relationship Management

NPTEL-NOC IITM via YouTube

Overview

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Learn about the fundamentals of Customer Relationship Management (CRM) in this 48-minute educational video from NPTEL-NOC IITM. Explore key concepts, strategies, and best practices for building and maintaining effective customer relationships. Understand how organizations can leverage CRM systems to improve customer satisfaction, increase retention, and drive business growth through data-driven decision making and personalized customer interactions.

Syllabus

Customer Relationship Management

Taught by

NPTEL-NOC IITM

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