ABOUT THE COURSE:Disciplined InnovationParticipants will be introduced to ''Disciplined Innovation'', a practical methodology to navigate the complexities of bringing ideas to market, ensuring both technical feasibility and commercial success.Problem Pull vs. Tech Push Development: Learn how to identify market needs and align technology solutions accordingly.8C Problem Discovery Framework: Master a structured approach to uncovering and defining critical problems worth solving.8P Product Development Framework: Gain expertise in designing, developing, and delivering impactful products.WIMF (Winning in Market Framework): Understand strategies to position your innovation for market success.TRL (Technology Readiness Level) Assessment Framework: Assess and advance the maturity of your technology.Technology Translation & Commercialisation: Leverage cutting-edge technologies to create disruptive opportunities.Access to customised AI ToolsParticipants will get access to customised AI Tools and be able to explore a wide range of Startup Business Ideas, Technology Concepts, New Product Launch & Financial Planning. This will help them augment their in-course learning with hands-on Ideation & End-to-End Simulation.Whether you’re an academic aiming to bridge research and industry, a professional driving product innovation, or an entrepreneur building the next big startup, this course equips you with the knowledge, frameworks, and skills to succeed in today’s competitive technology landscape.INTENDED AUDIENCE:All Engineering, Science, Arts, and Commerce Faculty & Students, interested in Management & Entrepreneurship.Young professionals, Entrepreneurs (e.g, Product, Brand, and R&D Managers), and aspiring Entrepreneurs planning to launch new products or start a new business ventureMicro Entrepreneurs, MSMEs, and Family Business OwnersFaculty, Incubator Managers, and R&D Laboratory HeadsINDUSTRY SUPPORT:Entrepreneurship & Atmanirbharta based on indigenous technology development are national priorities for India. It is being encouraged across all educational institutesVarious Ministries, PSUs, Incubators, Higher Education Institutes, and private organizations support entrepreneurship & indigenous technology/product development through grants, CSR funds, and R&D partnering. Atal Innovation Mission (AIM) is the Government of India’s flagship initiative to create and promote a culture of innovation and entrepreneurship across the length and breadth of our country.