Develop an understanding of the scientific principles behind social media to optimize your social media strategy.
On completion of this course, you’ll walk away with: The tools to leverage social media to achieve strategic organizational objectives. An understanding of the economic and neurological underpinnings of social media. A playbook of tactics to enhance your marketing efforts in a hypersocialized world. Valuable insight from renowned social media authority Sinan Aral, as well as a host of influential industry experts.
On completion of this course, you’ll walk away with: The tools to leverage social media to achieve strategic organizational objectives. An understanding of the economic and neurological underpinnings of social media. A playbook of tactics to enhance your marketing efforts in a hypersocialized world. Valuable insight from renowned social media authority Sinan Aral, as well as a host of influential industry experts.