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LinkedIn Learning

UX Research: Going Guerrilla

via LinkedIn Learning

Overview

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Learn the fundamentals of guerrilla research, an efficient UX research approach that can help you inform your projects when time and budgets are limited.

Syllabus

UX Research: Going Guerrilla
  • What is guerrilla research?
  • When to go guerrilla
  • Sometimes you don’t want to go guerrilla
  • Guerrilla methods
  • Choosing the right guerrilla method
  • Guerrilla-izing scope
  • Stay rigorous, my friends
  • Setting your guerrilla goals
  • Choosing your guerrilla landscape
  • Approaching participants
  • Avoiding guerrilla field traps
  • Guerrilla analyzing
  • Guerrilla reporting
  • Keep out there

Taught by

Amanda Stockwell

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