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LinkedIn Learning

Understanding Trademarks: A Deeper Dive

via LinkedIn Learning

Overview

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Get a quick primer on trademarks for a non-legal audience.

Syllabus

Introduction
  • Welcome
1. Overview of Trademark Law
  • What is a trademark?
  • Distinctive trademarks
2. Due Diligence
  • What is due diligence?
  • Searching trademarks, part 1
  • Searching trademarks, part 2
  • Analyzing search results
3. Registration of a Trademark
  • Understanding trademark registration
  • Use vs. intent-to-use
  • Overview of the registration process, part 1
  • Overview of the registration process, part 2
  • Overview of the registration process, part 3
4. Dealing with a Refusal
  • Responding to a refusal for trademark, part 1
  • Responding to a refusal for trademark, part 2
  • Opposing or canceling a trademark
5. Infringement
  • What is infringement?
  • Handling infringement on your mark
  • Responding to an infringement claim
6. FAQs
  • Trademark FAQs: Slogans, logos, and prior marks
  • Trademark FAQs
  • Trademark FAQs: State and international trademarks
Conclusion
  • Next steps

Taught by

Dana Robinson

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4.9 rating at LinkedIn Learning based on 23 ratings

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