Coursera Flash Sale
40% Off Coursera Plus for 3 Months!
Grab it
Discover the basics of intellectual property rights, and how you can best safeguard your ideas and avoid infringement.
Overview
Syllabus
Introduction
- Welcome
- What is intellectual property?
- What is copyright law?
- Copyright ownership
- How long a copyright lasts
- Using others' work
- 10% myth
- Copyright infringement
- Infringement remedies
- Copyright infringement consequences
- Copyright defenses
- What is trademark law?
- Copyrights vs. trademarks
- Trademark rights
- Due diligence
- Losing a trademark
- Shapes and colors can be protected
- Preparing to trademark
- Trademark priority
- Trademarking your work
- Filing a trademark
- Filing a trademark internationally
- Common law trademark rights
- Filing different types of trademarks
- What to expect after filing
- Post-registration trademark maintenance
- Trademark infringement
- Consequences and defenses of infringement
- What is a patent?
- What does a patent look like?
- Provisional vs. utility patents
- Who can obtain patent rights?
- Sharing ideas prior to filing a patent
- Patenting software and applications
- Patenting your ideas
- Filing a patent application
- Patent ownership
- Myth of the poor man's patent
- Patent infringement
- Defenses and remedies to patent infringement
- What is a trade secret?
- What does trade secret law protect?
- Trade secret infringement
- Defenses and remedies to trade secret infringement
- What is rights-of-publicity law?
- Model releases
- Post-mortem rights of publicity
- Exceptions to rights-of-publicity law
- Preventing rights-of-publicity infringement
- Next steps
Taught by
Dana Robinson
