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Flip the Script: A Toolkit for Sellers and Negotiators (Blinkist Summary)

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Overview

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Effective sellers don't push—they persuade. In this audiobook summary, learn how to make the sale by convincing buyers that your idea was their idea.

Syllabus

Introduction
  • Providing information to reach your desired conclusion
1. Flip the Script: A Toolkit for Sellers and Negotiators
  • Using status alignment to sell
  • The keys to establishing credibility
  • Focus on ideas that are common to everyone
  • Frame your proposal in terms your clients are familiar with
  • Leveraging pessimism is the key to success in sales
  • Always be true to your authentic self
Conclusion
  • Presenting ideas to your buyer

Taught by

Blinkist

Reviews

4.7 rating at LinkedIn Learning based on 77 ratings

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