Overview
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This course for serious makers, and for students new to imagemaking. Imagemaking is a fluid and exciting area of graphic design that comes out of practice and process: experimenting fearlessly, showing and sharing ideas, and giving and receiving knowledgeable and constructive input.
For the sake of this online platform, we have applied some structure to our investigations, but for the most part imagemaking is loose and unstructured. If we must adopt a rule in this course it is only this: you will not become a graphic designer by watching videos alone. Or, don't just make stuff just in your head. So here, the focus here is on making, and you are expected to devote serious time and intellectual energy to that activity in this course. Specifically, you will:
- experiment with a range of materials and techniques to make images for graphic design
- expand your visual vocabulary both in terms of making and talking about work, in order to discuss your work and work of others
- learn how to make, manipulate and arrange images to create compositions, eventually culminating in the design and production of an-image-based book.
The first half of the course is an opportunity to experiment and explore imagemaking in order to expand your visual vocabulary. You will create pieces that are expressive, meditative, or 'design-y' to instigate, evoke, experiment, record, explain, or try out a media.
In the second two weeks, we’ll invite the images to deliberately and intentionally carry meaning and communication through relational moves like juxtaposition, composition, and context. We’ll look at developing and expanding the range of approaches for putting things together by composing page spreads with your images. Since nothing exists without context, we look at how to intentionally drive the image’s connotations, meanings, and associations generated through elements of composition and “visual contrasts.” Ultimately, we will take the images that you create and make a book from them.
The results of your assignments (and experiments) may generate something completely unknowable now or in the future—and that's the goal.
Syllabus
- Week 1: Image-based Research
- Welcome! This week we will introduce image-based research, discuss what images do and how to talk about them, and define a few useful terms for the course. You will choose a subject of your own to research that will become the basis for all your experiments and designs in the coming weeks.
- Week 2: Making Images
- This week is a making session! Working with the subject you selected last week, make images featuring it in a range of techniques, materials, colors, styles, and moods. From simple to complex, hand to digital, realistic to abstract, explanatory, poetic, and everything in between—we'll explore and experiment freely. We'll also contemplate the poetry of everyday life, levels of abstraction, and improvisation prompts.
- Week 3: Composition is Relational
- In this third week module, we will define and investigate core principles of composition, and begin to compose spreads that might be a good starting point for your digital imagemaking book (final project). Feel free to use some or all of the images you created for this course (but with the same subject you started with). You may want to make more images too. Composing and creating relationships with your images is magical! This is where you can experiment and control the power of communication and meaning, with your own images. Welcome to the next step!
- Week 4: Designing a Book with Your Images
- In this final week, we will pull together your work from the previous weeks to compose spreads using your favorite images from your assignments, and compile them into a 8-page digital book. Note that for the final assignment, I'm inviting you to create a digital book through an online flip-book application like Issuu or a similar application. Instructions are included in the project desciption. For the images you created by hand, you will want a camera or scanner and a computer to save as digital image files to use for your compositions. If you wish to compose spreads for your book by hand, I’ll show you a way to set up your spreads (the way zines were made before personal computers). You’ll still want to make a PDFs to upload to a flip-book platform (scan or photograph pages and save as single page PDFs). I'm also video-sharing a few image-based book examples that might inspire some ideas about structuring your book. If you want to print your book (optional!), I will give instructions for both digital and by-hand production and binding.
Taught by
Gail Swanlund
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Reviews
3.0 rating, based on 3 Class Central reviews
4.5 rating at Coursera based on 2952 ratings
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The first half of the course was very helpful and it was about getting started with images. Instead of continuing and finishing images though the second half was about creating a booklet with the image-sketches/potential images. Of course, a layout is an image too, but maybe change the course title accordingly?
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