AI Foundations for Everyone

IBM via Coursera Specialization

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Overview

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Artificial Intelligence (AI) is no longer science fiction. It is rapidly permeating all industries and having a profound impact on virtually every aspect of our existence. Whether you are an executive, a leader, an industry professional, a researcher, or a student - understanding AI, its impact and transformative potential for your organization and our society is of paramount importance. This specialization is designed for those with little or no background in AI, whether you have technology background or not, and does not require any programming skills. It is designed to give you a firm understanding of what is AI, its applications and use cases across various industries. You will become acquainted with terms like Machine Learning, Deep Learning and Neural Networks. Furthermore, it will familiarize you with IBM Watson AI services that enable any business to quickly and easily employ pre-built AI smarts to their products and solutions. You will also learn about creating intelligent virtual assistants and how they can be leveraged in different scenarios. By the end of this specialization, learners will have had hands-on interactions with several AI environments and applications, and have built and deployed an AI enabled chatbot on a website – without any coding.

Syllabus

Course 1: Introduction to Artificial Intelligence (AI)
Course 2: Generative AI: Introduction and Applications
Course 3: Generative AI: Prompt Engineering Basics
Course 4: Building AI Powered Chatbots Without Programming

Courses

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14 hours 6 minutes
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Chatbots can save businesses up to 30% on customer support costs alone (Shopify), and AI developers with strong chatbot skills are in high demand! This Building AI Powered Chatbots Without Programming course gives aspiring AI application developers and engineers the skills businesses need to build chatbots in just 6 weeks. No programming experience required! During this course, you’ll explore what chatbots are and how they benefit businesses and users. You’ll learn about action workflows and the key features of a chatbot. You’ll dive into the high-level differences between decision-tree chatbots and generative AI chatbots. Plus, you’ll look at the concept of actions within chatbots and learn to build them using IBM watsonx Assistant. Through interactive labs you’ll also gain valuable hands-on experience applying what you’ve learned to real-world scenarios, such as creating a customer care chatbot for a flower shop. Great for chatting about in interviews! If you’re looking to develop the chatbot skills employers are looking for, enroll today and get ready to power up your resume in just 6 weeks!
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12 hours 58 minutes
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Artificial Intelligence (AI) is all around us, seamlessly integrated into our daily lives and work. Enroll in this course to understand key AI terminologies and applications, launch your AI career, or transform your existing one. This course covers core AI concepts, including deep learning, machine learning, and neural networks. You’ll examine generative AI models, including large language models (LLMs) and their capabilities. Further, you’ll analyze the applications of AI across domains, such as natural language processing (NLP), computer vision, and robotics, uncovering how these advancements drive innovation and use cases. The course will help you discover how AI, especially generative AI, is reshaping business and work environments. You’ll also explore emerging career opportunities in this rapidly evolving field and gain insights into ethical considerations and AI governance that shape responsible innovation. The course includes hands-on labs and a project, providing a hands-on opportunity to explore AI’s use cases and applications. You will also hear from expert practitioners about the capabilities, applications, and ethical considerations surrounding AI. This course is suitable for everyone, including professionals, enthusiasts, and students interested in learning the fundamentals of AI.
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9 hours 16 minutes
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As generative AI (GenAI) reshapes workplaces and job roles, using it effectively is now essential. Prompt engineering is the key to directing GenAI models and refining their output for desired results. This course is for professionals, executives, students, and AI enthusiasts ready to harness prompt engineering to unlock tools like ChatGPT. You’ll learn practical techniques, structured methods, and best practices for crafting strong prompts. Explore zero-shot and few-shot prompting to boost reliability and output quality. Discover advanced methods such as the Interview Pattern, Chain-of-Thought, and Tree-of-Thought to produce accurate, context-aware responses. Hands-on labs and projects provide experience with multimodal prompting, the playoff method, and image generation. You’ll practice blending text and visuals and evaluating AI outputs for precision and usefulness. Podcasts, dialogues, and discussions link theory to real-world scenarios, while expert insights highlight strategies for effective prompt use. A final project and graded assessments ensure you can apply these techniques with confidence, leaving you with practical, job-ready skills. Hear from practitioners about the techniques and artistry behind writing impactful prompts. Enroll today to master prompt engineering and unlock GenAI’s potential.
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8 hours 6 minutes
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This course is designed for everyone—professionals, executives, students, and enthusiasts—interested in learning about generative AI and leveraging its capabilities in their work and lives. It is your first step toward understanding the power of generative AI, driven by models such as large language models (LLMs). In this course, you will learn the fundamentals and evolution of generative AI, with additional readings and expert insights offering a deeper view of its history and advancements. You will explore its capabilities across text, image, audio, video, virtual worlds, code, and data, with key takeaways and enhanced summaries at the end of each section to reinforce learning. You will understand the applications of generative AI in industries such as IT, finance, healthcare, education, entertainment, and human resources. You will also discover the features of popular tools and models, including GPT, DALL-E, Stable Diffusion, and Synthesia. Hands-on labs provide opportunities to practice using IBM Generative AI Classroom and tools such as ChatGPT. You will also hear from industry practitioners sharing real-world insights. Interactive activities, podcasts, and scenario-based exercises help you apply concepts, while a final practical project consolidates your skills by generating and refining outputs across multiple formats.