Generative AI: Prompt Engineering Basics

Overview

As generative AI (GenAI) reshapes workplaces and job roles, using it effectively is now essential. Prompt engineering is the key to directing GenAI models and refining their output for desired results. This course is for professionals, executives, students, and AI enthusiasts ready to harness prompt engineering to unlock tools like ChatGPT. You’ll learn practical techniques, structured methods, and best practices for crafting strong prompts. Explore zero-shot and few-shot prompting to boost reliability and output quality. Discover advanced methods such as the Interview Pattern, Chain-of-Thought, and Tree-of-Thought to produce accurate, context-aware responses. Hands-on labs and projects provide experience with multimodal prompting, the playoff method, and image generation. You’ll practice blending text and visuals and evaluating AI outputs for precision and usefulness. Podcasts, dialogues, and discussions link theory to real-world scenarios, while expert insights highlight strategies for effective prompt use. A final project and graded assessments ensure you can apply these techniques with confidence, leaving you with practical, job-ready skills. Hear from practitioners about the techniques and artistry behind writing impactful prompts. Enroll today to master prompt engineering and unlock GenAI’s potential.

Syllabus

Prompt Engineering for Generative AI

In this module, you will learn the concept of prompt engineering in generative AI. You will also learn the best practices for writing effective prompts and assess common prompt engineering tools.

Prompt Engineering: Techniques and Approaches

In this module, you will discover techniques for skillfully crafting prompts that effectively steer generative AI models. You will also learn about various prompt engineering approaches that can enhance the capabilities of generative AI models to produce precise and relevant responses.

Course Quiz, Project, and Wrap-Up

This module includes a graded quiz to test and reinforce your understanding of concepts covered in the course. The module also includes a glossary to enhance comprehension of generative AI-related terms. The module includes a final project, which provides an opportunity to gain hands-on experience on the concepts covered in the course. The module also includes optional content. This content includes the techniques for writing effective prompts for image generation. Additionally, you can learn about Prompt Lab, a prompting tool designed to maximize your prompt engineering capabilities in IBM watsonx.