Market Research Courses

Coursera

AI-Powered Market Research and Survey Design

Master AI-powered market research by designing surveys, conducting interviews, applying conjoint analysis, and ensuring GDPR compliance to deliver portfolio-ready, data-driven insights.

• Coursera
• 18 hours 23 minutes
• Self-Paced
• Paid Course

Coursera

Statistical Tests for Market Research

Master statistical analysis for market research through hypothesis testing, A/B testing, and two-sample t-tests to make data-driven business decisions and validate assumptions.

• Coursera
• 1 hour 48 minutes
• Self-Paced
• Paid Course

Coursera

Market Research, CRM, and Social Media Management

Master market research, CRM systems like HubSpot, and social media strategy through hands-on practice with industry tools to drive customer engagement and measure brand effectiveness.

• Coursera
• 7 hours 18 minutes
• Self-Paced
• Paid Course

Coursera Credential

Market Research Analyst

Master digital marketing with hands-on training in Google Ads, SEMRush, HubSpot, and Tableau. Build campaigns, analyze data, and create portfolio-ready projects for entry-level roles.

• Coursera
• 16 weeks, 8 hours/week
• Self-Paced
• Paid Course
• 13 courses

Coursera Credential

TAM to Go/No-Go: Market Research and Growth Strategy

Master market research from TAM sizing to go/no-go decisions, using SWOT, Porter's Five Forces, and real-world cases from Netflix, Tesla, and more to drive strategic business growth.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 11 courses

Coursera Credential

Market Research Statistical Analysis & Data Visualization

Master market research analytics by transforming raw data into business insights using Excel, Power BI, and R—covering dashboards, statistical testing, storytelling, and automated reporting.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 11 courses

Coursera Credential

Market Research Analyst: AI, Power BI, SurveyMonkey skilled

Master the end-to-end market research workflow using AI, Power BI, R, and SurveyMonkey to collect, analyze, and communicate strategic insights, and build a job-ready portfolio.

• Coursera
• 8 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 9 courses

Coursera

Market Research Data Analysis and Governance with R

Explore reproducible market research analytics using R, covering data governance, Tidyverse workflows, R Markdown reporting, regression modeling, and ethical AI integration for auditable, stakeholder-ready insights.

• Coursera
• 18 hours 34 minutes
• Self-Paced
• Paid Course

Coursera

Market Research Data: Dashboards and Storytelling

Master Power BI dashboards and storytelling techniques to transform complex market research data into decision-ready visuals, automated reports, and executive presentations for stakeholders.

• Coursera
• 15 hours 44 minutes
• Self-Paced
• Paid Course

Coursera

Market Research Foundations for Strategy and Growth

Master the art of translating business questions into actionable research plans using SWOT, 4Ps, and Ansoff Matrix frameworks to drive strategic growth and measurable ROI.

• Coursera
• 9 hours 2 minutes
• Self-Paced
• Paid Course

Coursera

Market Research Portfolio Capstone

Gain insights into end-to-end market research by planning, executing, and presenting portfolio-ready deliverables using R, Power BI, and SurveyMonkey—demonstrating data-driven strategic recommendations to prospective employers.

• Coursera
• 3 hours 58 minutes
• Self-Paced
• Paid Course

Market Research: Dekker's Complete Marketing Research Course

1313 ratings at Udemy

Marketing Analytics, Competitor Benchmarking, CRO, Descriptive, Exploratory, and Causal Research, Customer Journey Map

• Udemy
• 14 hours 8 minutes
• Self-Paced
• Paid Course

An Introduction to Online Quantitative Market Research

1298 ratings at Udemy

Learn how to effectively conceptualise, design, execute and apply quantitative online research like a PRO!

• Udemy
• 10 hours 34 minutes
• Self-Paced
• Paid Course

How to conduct market research in startups and small firms?

754 ratings at Udemy

A-Z guide how to conduct market research, analyze your competitors as well as customers

• Udemy
• 5 hours 3 minutes
• Self-Paced
• Paid Course

The Complete Market Research Bootcamp

651 ratings at Udemy

Don’t just learn, but MASTER core research methodologies, and learn how to leverage AI to supercharge how you work!

• Udemy
• 10 hours 59 minutes
• Self-Paced
• Paid Course