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Explore key lessons learned from 15 years of software development experience in this GOTO Copenhagen 2018 conference talk. Delve into crucial aspects of successful software engineering, including the importance of defining and sharing business and technical visions, developing mental models, and modeling real-world scenarios. Learn about the benefits of codifying requirements and automating assertions within continuous delivery pipelines. Discover insights on using dashboards effectively, making informed tooling decisions, and fostering the right conversations within development teams. Gain valuable knowledge on balancing velocity and stability in software projects, and walk away with practical wisdom to enhance your approach to building robust, efficient software systems.