Weeks

Weekly Lecture Topics

(Module Titles)

Assignment

(No. & Type)*

1

Day 1

Module 1 : Definition and Concept of Tourism:

Definition, key features, and the concept of excursion, leisure, and recreation

2 & Quiz and Subjective Assignment

Day 2

Module 2 : Key Terms in Tourism: Tourist, Visitor, and Traveller: Differences between tourists, visitors, and travellers, with examples.

Day 3

Module 3 : Importance of Tourism: Economic, social, and cultural significance of tourism globally and locally.

Day 4

Assignments/ Interaction

2

Day 1

Module 4 : Ancient Period of Tourism: Tourism in ancient civilizations and early travel motivations

2 & Quiz and Subjective Assignment

Day 2

Module 5 : Medieval Period of Tourism: Pilgrimages, trade routes, and the influence of religion and culture.

Day 3

Module 6 : Modern Period of Tourism: Impact of industrialization, mass tourism, and technological advancements.

Day 4

Assignments/ Interaction

3

Day 1

Module 7 : Domestic and International Tourism: Characteristics, examples, and trends of domestic and international tourism.

2 & Quiz and Subjective Assignment

Day 2

Module 8 : Forms of Tourism: Adventure, Eco, and Cultural: Key features and examples of these forms of tourism.

Day 3

Module 9 : Emerging Forms of Tourism: Sustainable tourism, virtual tourism, and their growing importance.

Day 4

Assignments/ Interaction

4

Day 1

Module 10 : Primary and Secondary Components of Tourism: Overview of services like transportation, accommodation, and ancillary services.

2 & Quiz and Subjective Assignment

Day 2

Module 11 : The 5A's of Tourism: Attraction and Accessibility: Role of attractions and accessibility in tourism.

Day 3

Module 12 : The 5A's of Tourism: Accommodation, Amenities, and Activities: Significance of facilities and experiences for enhancing tourist satisfaction.

Day 4

Assignments/ Interaction

5

Day 1

Module 13 : Understanding the Tourism Industry: Unique features: intangibility, perishability, and seasonality.

2 & Quiz and Subjective Assignment

Day 2

Module 14 : Economic and Social Impacts of Tourism: Positive and negative impacts on communities and economies.

Day 3

Module 15 : Challenges in the Tourism Industry: Issues like seasonality, cultural sensitivity, and sustainability

Day 4

Assignments/ Interaction

6

Day 1

Module 16 : Introduction to Travel Motivation: Definition, importance, and examples of why people travel.

2 & Quiz and Subjective Assignment

Day 2

Module 17 : Maslow’s Hierarchy of Needs in Tourism: Application of Maslow’s theory to travel motivations.

Day 3

Module 18 : Types of Travel Motivations: Physical, cultural, interpersonal, status, and health-related motivations

Day 4

Assignments/ Interaction

7

Day 1

Module 19 : Determinants of Tourism Demand: Factors influencing tourism demand (economic, social, political).

2 & Quiz and Subjective Assignment

Day 2

Module 20 : Challenges in Measuring Tourism Demand: Issues like seasonality and data accuracy.

Day 3

Module 21 : Tourism Statistics: Volume, Value, and Visitor Profiles Explanation of metrics and importance of visitor profiling.

Day 4

Assignments/ Interaction

8

Day 1

Module 22 : Overview of Job Roles in Tourism: Key roles like travel agents, tour operators, and hospitality professionals.

2 & Quiz and Subjective Assignment

Day 2

Module 23: Skills and Qualifications for Tourism Careers: Essential skills, certifications, and educational qualifications.

Day 3

Module 24 : Future Trends in Tourism Careers: Emerging job roles and opportunities in the industry.

Day 4

Assignments/ Interaction

9

Day 1

Module 25 : Role of International Tourism Organizations: Contributions of UNWTO, IATA, ICAO, and PATA.

2 & Quiz and Subjective Assignment

Day 2

Module 26 : Role of National Tourism Organizations: Overview of ITDC, DGCA, AAI, IATO, and their functions.

Day 3

Module 27: Regional Tourism Organizations: KTDC and DTPC: Contributions of regional tourism development corporations in India

Day 4

Assignments/ Interaction

10

Day 1

Module 28 : Tourism Development in Kerala: Strategies, success stories, and the role of KTDC and DTPC.

2 & Quiz and Subjective Assignment

Day 2

Module 29 : Sustainable and Eco-Friendly Tourism Development: Importance and practices for sustainable tourism.

Day 3

Module 30 : Challenges and Opportunities in Regional Tourism: Focus on balancing tourism growth and local community benefits.

Day 4

Assignments/ Interaction