- Learn best practices for starting a design business.
- Grow your business and maintain creativity.
- Learn to manage your work using expert best practices.
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Overview
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Ready to strike out on your own as a freelance designer, or build your own design studio from the ground up? This path provides you with essential information, expert insights, and inspiration for running a design business.
Syllabus
Courses under this program:
Course 1: Entrepreneurship Foundations
-Learn the foundations of entrepreneurship and assess your potential to become a business owner.
Course 2: Entrepreneurship: Bootstrapping Your Business
-Start and grow your own business without outside funding. Learn what it takes to manage your spending, prepare your personal finances, apply for awards and grants, and more.
Course 3: Launching Your Creative Business
-Learn about business considerations and strategies unique to launching a creative business. Explore ways to help your creative business succeed.
Course 4: Running a Design Business: The Staffing Rule Book
-Learn how to make better, smarter, and more strategic staffing and organizational decisions to grow and manage your creative team.
Course 5: Creating a Business Plan
-Looking to build a business or expand one you're already running? You need to write a business plan. Learn how to define your business, market, product, sales strategy, and more.
Course 6: Running a Design Business: Creative Briefs
-Learn to write and use a creative brief for client-commissioned projects and ensure you have a roadmap for developing great design.
Course 7: Running a Design Business: Writing and Pricing Winning Proposals
-Explore how to write a winning proposal that effectively communicates your services and includes a smart pricing strategy.
Course 8: Running a Design Business: Designer-Client Agreements
-Learn to protect you and your client's interests and ensure a great creative design with a well-written contract.
Course 9: Running a Design Business: Presentation Skills
-Convey your ideas with confidence and clarity to get the approval needed to move your project forward.
Course 10: Branding Strategy: Define Your Creative Edge
-Get strategies for confidently promoting your work as a designer or illustrator, developing a consistent brand, and landing your dream clients.
Course 1: Entrepreneurship Foundations
-Learn the foundations of entrepreneurship and assess your potential to become a business owner.
Course 2: Entrepreneurship: Bootstrapping Your Business
-Start and grow your own business without outside funding. Learn what it takes to manage your spending, prepare your personal finances, apply for awards and grants, and more.
Course 3: Launching Your Creative Business
-Learn about business considerations and strategies unique to launching a creative business. Explore ways to help your creative business succeed.
Course 4: Running a Design Business: The Staffing Rule Book
-Learn how to make better, smarter, and more strategic staffing and organizational decisions to grow and manage your creative team.
Course 5: Creating a Business Plan
-Looking to build a business or expand one you're already running? You need to write a business plan. Learn how to define your business, market, product, sales strategy, and more.
Course 6: Running a Design Business: Creative Briefs
-Learn to write and use a creative brief for client-commissioned projects and ensure you have a roadmap for developing great design.
Course 7: Running a Design Business: Writing and Pricing Winning Proposals
-Explore how to write a winning proposal that effectively communicates your services and includes a smart pricing strategy.
Course 8: Running a Design Business: Designer-Client Agreements
-Learn to protect you and your client's interests and ensure a great creative design with a well-written contract.
Course 9: Running a Design Business: Presentation Skills
-Convey your ideas with confidence and clarity to get the approval needed to move your project forward.
Course 10: Branding Strategy: Define Your Creative Edge
-Get strategies for confidently promoting your work as a designer or illustrator, developing a consistent brand, and landing your dream clients.
Taught by
Kim Kaupe, Petrula VRONTIKIS, Petrula VRONTIKIS, Mike Figliuolo, Terry Lee Stone, Terry Lee Stone, Terry Lee Stone, Petrula VRONTIKIS, Dave Crenshaw and Sean Adams