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Social Media for Video Pros

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Overview

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Learn how to use social media to its full potential. Boost your reach and reputation as a filmmaker, vlogger, or video professional.

Syllabus

Introduction
  • Want to use social media for your video business?
1. What Is Social Media?
  • A working definition of social media
  • Cutting through the hype
  • The impact of social media on your creative business
2. The State of the Internet
  • Key trends in internet use
  • Key social statistics in internet use
  • The rise in mobile computing
  • Consumption of video online
3. Becoming an Enlightened Social Media User
  • The order of operations
  • Social media tenets
  • Showing a genuine you
  • Avoiding oversharing
4. Posting Strategies
  • How often to post
  • What to post
  • Scheduling posts
  • Considering terms of service
5. Monitoring Your Social Identity
  • Searching your identity with saved searches
  • Measuring your social media impact
  • Protecting your reputation
6. Best Practices for Specific Platforms
  • Facebook
  • Twitter
  • LinkedIn
  • YouTube
  • Vimeo
Conclusion
  • Goodbye

Taught by

Richard Harrington

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