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LinkedIn Learning

Making Video 3: Sell Yourself

via LinkedIn Learning

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Overview

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Make an effective self-promotional video—with little more than a smartphone. This project-based course is for non-video people who want an introduction to production and editing.

Syllabus

Introduction
  • Welcome
  • Using the exercise files
1. Video Fundamentals
  • The video-making process
  • Important video terms and concepts
  • Important audio terms and concepts
  • An introduction to mobile filmmaking equipment
  • An introduction to the Filmic Pro app
2. Pre-Production
  • Understanding the idea, goals, and audience
  • Talking about self-promotion: Substance and style
  • Structuring the video
  • Scripting the video
  • Elevating the script and planning delivery
  • Location scouting
  • Scheduling the shoot and nailing down logistics
3. Production
  • Setting up the equipment
  • Behind the scenes 1: Shooting standups
  • Behind the scenes 2: Shooting B-roll
  • Behind the scenes 3: Additional production
4. Post-Production
  • An intro to editing in HitFilm Express: Part 1
  • An intro to editing in HitFilm Express: Part 2
  • An intro to editing in HitFilm Express: Part 3
  • Organizing and screening the assets
  • Creating the foundation of the video
  • Adding the visuals
  • Adding graphics, music, text, and more
  • Finishing the video
Conclusion
  • The finished project
  • Next steps

Taught by

Ashley Kennedy

Reviews

4.7 rating at LinkedIn Learning based on 41 ratings

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