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LinkedIn Learning

First Five Things You Have to Do to Start a Business as a Creator

via LinkedIn Learning

Overview

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Find out what you need to start your business as a creator. Topics include business setup, accounting, scaling, digital marketing, and more.

Syllabus

Introduction
  • Introduction and background of the instructor
1. Setting Up Your Entity
  • Setting up your entity: Why this is important?
  • How to set up an entity
  • Setting up a DBA and registered agent
  • Challenge: Researching your name on state LLC finder
  • Solution: Creating an LLC using a name, not on the database
2. Bank Accounts, Taxes, EIN, and Business Credit
  • Getting your EIN
  • Setting up a bank account
  • Preparing for taxes: How do you get paid?
  • Challenge: Signing up for an EIN and finding a bank
  • Solution: Depositing money and getting a debit and credit card
3. Branding: Website, Portfolio, Reel, and Social Media
  • Creating a logo, brand guide, bio, and resume
  • Determining your target audience and niche
  • Designing a website and signing up for social media platforms
  • Editing and posting your reel and video spots (portfolio)
  • Challenge: What is your target audience?
  • Solution: Designing your branding and portfolio
4. Pitching, Onboarding, and Fulfillment
  • Prospecting, lead generation, marketing, and sales
  • Solidifying your creative and administrative team
  • Creating an SOP or system for onboarding clients
  • Figuring out your invoicing method
  • Challenge: How will you pay your team and yourself?
  • Solution: Figuring out what to do with profits
Conclusion
  • Next steps

Taught by

Mitchel Dumlao and CreatorUp

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4.7 rating at LinkedIn Learning based on 181 ratings

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