Learn the fundamentals of program evaluation, from describing programs and gathering reliable data to analyzing effectiveness and impact.
Overview
Syllabus
Module 1: Introduction to Program Evaluation
- Understand the definition, purpose, and scope of program evaluation.
- Differentiate between formative, process, and summative evaluations.
- Identify stakeholders, evaluation questions, and intended uses of evaluation results.
- Review ethical considerations and professional standards in evaluation practice.
Module 2: Data Collection
- Explore various data sources, including qualitative and quantitative methods.
- Understand the strengths and limitations of surveys, interviews, focus groups, and observation.
- Plan data collection strategies that align with evaluation objectives.
- Address issues of data quality, reliability, and validity.
Module 3: Evaluation Design
- Examine experimental, quasi-experimental, and non-experimental designs.
- Select designs appropriate for program context and resources.
- Understand threats to internal and external validity.
- Plan for feasible, rigorous, and ethical evaluation implementation.
Module 4: Sampling
- Understand probability and non-probability sampling methods.
- Determine appropriate sample size for evaluation purposes.
- Address representativeness, bias, and sampling error.
- Apply sampling strategies to various evaluation scenarios.
Module 5: Data Analysis
- Apply descriptive statistics to summarize data (measures of central tendency and dispersion).
- Use inferential statistics to test hypotheses and determine significance.
- Interpret findings in the context of evaluation questions and program goals.
- Communicate results effectively to stakeholders.
Module 6: Cost-Benefit Analysis
- Understand the principles and steps of cost-benefit analysis in program evaluation.
- Identify and quantify program costs and benefits.
- Calculate cost-benefit ratios and interpret results for decision-making.
- Recognize the limitations and challenges of applying cost-benefit analysis.
Taught by
Bruce Gay, Steve Pesklo, and Joe Mlakar