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Coursera

Must-Know Concepts - Basic requirements for data analysis

via Coursera

Overview

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This course introduces the essential mathematical, statistical, and data-handling concepts required to work effectively in football analytics. Learners will build a solid foundation by exploring measures of central tendency, variability, probability distributions, standard deviations, and confidence intervals, the core concepts that underpin all analytical reasoning in sport. Through football-specific examples, the course explains when to use different estimators, how to interpret uncertainty, and why choosing the right distribution is critical when modeling performance and match events. Beyond statistics, learners discover the ecosystem of football data itself, including data on counts, GPS tracking, event data, and skeletal tracking, and understand how each type is collected, structured, and used in professional analysis. The course also introduces key analytical tools such as APIs, web scraping, Python, data structures, and visualization principles using Tableau, Power BI, and Matplotlib. By the end of this course, learners will be equipped with the mathematical intuition, technical fundamentals, and data-literacy skills needed to analyze football effectively and to transition smoothly into more advanced analytical and modeling techniques.

Syllabus

  • Making sense of the Numbers: Basic Mathematical Concepts
    • Build a solid foundation in the mathematical concepts that are crucial for data analysis. This module breaks down various types of averages, explores common data distributions, and demystifies important measures like standard deviation and confidence intervals—empowering you to interpret data with clarity and precision.
  • What Is Out There? Different Data Types
    • Explore the diversity of data in today’s analytical landscape. You’ll learn how to distinguish between basic counting and GPS data, understand the nuances of event data from different providers, and discover advanced tracking and skeleton data that add rich context to sports analysis.
  • Working with Data: Coding and Software
    • Get hands-on with the tools and techniques that bring data to life. This module introduces you to gathering data through APIs and web scraping, processing it using Python and essential data formats, and transforming raw numbers into compelling visuals with platforms like Tableau, Matplotlib, and Power BI.
  • Communication
    • Transform complex analyses into clear, actionable messages. Learn to identify the purpose of your analysis, strike the right balance between detail and simplicity, and use thoughtful chart design to ensure your audience grasps the insights—without being misled.

Taught by

Marisa Sáenz

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