How to Convert Users Into Brand Champions and Create Brand Ambassadors for More Sharing
Start & Grow Your Business via YouTube
Overview
Syllabus
00:00 - Welcome
01:27 - Delight
07:55 - Vision
13:49 - Thought Leadership
16:56 - User Case Studies for Brand Advocacy
20:41 - Making Products Fun with Friends
24:13 - Celebrating Customer Wins
26:34 - Creating Delightful and Surprising Moments
32:44 - Championing Your Brand
37:05 - Improving User Onboarding
41:55 - Learning from Competitors to Delight Customers
45:00 - Financial Rewards for Brand Advocacy
59:07 - Adding Virality to Your Product
1:00:00 - Understanding Virality Metrics
1:06:20 - Leveraging Ads for Increased Virality
1:11:54 - Encouraging Product Sharing
1:17:56 - Sharables and Quotables Strategy
1:22:23 - Utilizing Fake Awards
1:25:00 - Promoting Your Offerings Effectively
1:36:40 - Running Engaging Social Media Contests
1:43:00 - Setting Up a Contest
1:45:26 - Sourcing Free Contest Prizes
1:47:08 - Announcing Contest Winners
1:49:50 - Strategies for Big Brands
1:52:30 - Direct Ways to Encourage Customer Sharing
Taught by
Start & Grow Your Business