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YouTube

Branding and Identity Design - Creating Custom Logos and Mockups

Adobe via YouTube

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Overview

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This workshop follows the creation of a fictional company’s brand identity from interpreting a design brief through custom logo design and branded mockups. It also discusses color choices, typeface design, creative blocks, and developing a personal portfolio project.

Syllabus

Start
Work begins
Choosing colors
Where to find mock ups
Making important design decisions
the Hoodzpah process for designing typefaces
Arc VS Type on Path
Advice for being in a Creative Block
Starting a personal project for your portfolio

Taught by

Adobe Creative Cloud

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