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Learn how to leverage the Microsoft commercial marketplace's diverse dealmaking capabilities in this 39-minute conference talk from Microsoft Ignite 2024. Explore strategies for activating ecosystem partnerships through partner-to-partner selling opportunities, and gain valuable insights into monetization methods including multiparty private offers and professional services. Featuring speakers Alison Buggia, Rob Phillips, and Jason Rook, discover practical guidance for maximizing marketplace success and meeting customer cloud needs through various partnership scenarios. Access additional resources covering marketplace rewards, channel partner onboarding, and ISV opportunities to further enhance your marketplace presence and effectiveness.
Syllabus
Activating the channel opportunity through the marketplace | BRK344
Taught by
Microsoft Ignite