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LearnQuest

Strategic Selling and Account Management

LearnQuest via Coursera Specialization

Overview

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This Specialization prepares you to succeed in today’s complex, fast-evolving sales and account management environments. Across three courses, you will learn how to navigate digital-first sales cycles, engage diverse stakeholders, and build trust through consultative techniques grounded in real buyer behavior. You will practice mapping account dynamics, identifying opportunities for cross-sell and upsell, managing sentiment shifts, and leading virtual or hybrid client engagements with confidence. As you progress, you will strengthen your ability to align solutions with executive-level business strategy, quantify measurable outcomes, and demonstrate value using ROI models, business cases, and impact dashboards. The final course expands your capability to drive long-term loyalty and innovation through advocacy programs, co-creation workshops, and scalable pilot design. Designed for early-career professionals, career switchers, and global teams across India, the U.S., and multicultural markets, this Specialization blends practical frameworks with hands-on activities. All content is developed by the LearnQuest Instructor Network, ensuring relevance to real-world commercial environments.

Syllabus

  • Course 1: Mastering the Foundations of Strategic Selling
  • Course 2: Advanced Techniques for Strategic Account Management
  • Course 3: Transforming Sales Impact for Sustainable Growth

Courses

Taught by

LearnQuest Network

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