Web Analytics Courses and Certifications

Google Analytics Introduction (Live Online)

8 ratings at CourseHorse

Gain essential skills in web analytics with our comprehensive Google Analytics Introduction course.

• CourseHorse
• 13 hours
• Self-Paced
• $795.00

Google Analytics Advanced with Tag Manager (Live Online)

8 ratings at CourseHorse

Master advanced Google Analytics techniques with Tag Manager in this comprehensive one-day training.

• CourseHorse
• 6 hours
• Self-Paced
• $395.00

Google Ads Introduction (Live Online)

8 ratings at CourseHorse

Discover the fundamentals of search engine marketing and unlock the power of Google Ads with hands-on training.

• CourseHorse
• 6 hours
• Self-Paced
• $395.00

Search Engine Optimization Beginners (Live Online)

2 ratings at CourseHorse

Learn the proven, time-tested techniques to boost your website's search rankings in this hands-on SEO class taught by industry experts.

• CourseHorse
• 6 hours
• Self-Paced
• $455.00

UX Data Analysis

Become a UX data scientist! From qualitative data analysis to big data Web analytics, you will be able to leverage insights from data to make empirically-based recommendations.

• edX
• 6 weeks, 6-9 hours/week
• Self-Paced
• Free Online Course (Audit)

University of Arizona

Strategic Digital Marketing: Data-Driven Digital Marketing

Master data-driven digital marketing through web analytics, ROI calculation, AI automation, and ethical practices to optimize campaigns and drive measurable business results.

• Coursera
• 4 hours 59 minutes
• Self-Paced
• Paid Course

Blogging Course

Master essential blogging skills from platform selection to content creation, promotion strategies, and performance analysis to build a successful online presence and engaged readership.

• Coursera
• 3 hours 43 minutes
• Self-Paced
• Paid Course

Coursera

Analytics: Uncover Key Report Insights

Master Google Analytics reporting to transform website data into actionable marketing insights through core navigation and time-based performance comparisons.

• Coursera
• 1 hour 55 minutes
• Self-Paced
• Paid Course

Digital Marketing Institute

Data and Digital Strategy Execution

Gain insights into data-driven digital marketing strategy development and execution, covering analytics, frameworks like SOSTAC and RACE, performance metrics, and growth techniques.

• Coursera
• 8 hours 14 minutes
• Self-Paced
• Paid Course

Analytics, ROI, and Evaluation

Master data-driven marketing strategies through KPIs, analytics tools, and ROI optimization. Learn to leverage GA4, analyze marketing funnels, and make informed decisions to maximize business performance.

• Coursera
• 11 hours 6 minutes
• Self-Paced
• Paid Course

LearnKartS

Google Analytics Course: Track, Analyze & Grow

Master GA4 setup, tracking, and analysis to transform website data into actionable growth strategies. Build custom reports and dashboards for smarter marketing decisions.

• Coursera
• 8 hours 3 minutes
• Self-Paced
• Paid Course

Guided Project: Secure Analysis of a Credit Card Dataset

In this one-hour of hands-on guided project, you can easily learn how to analyze data using pandas, a popular Python library used for data analysis. This project will teach you how to analyze credit risk on a client dataset using the pandas library.

• edX
• 1 week
• Self-Paced
• Free Online Course

Business 309: Digital Marketing & Advertising

Learn digital marketing strategies, from SEO to social media advertising, and develop skills to create effective online campaigns and analyze their performance.

• Study.com
• 13 hours 12 minutes
• Self-Paced
• Paid Course

Packt

Advanced Google Analytics - A Practical Guide

Unlock advanced Google Analytics 4 techniques for data analysis, custom reporting, attribution modeling, and conversion tracking to drive business growth.

• Coursera
• 15 hours 48 minutes
• Self-Paced
• Paid Course

Coursera

Read GA4 Traffic

Master GA4 traffic analysis fundamentals, from understanding users vs sessions to identifying top acquisition channels and creating actionable traffic reports.

• Coursera
• 1 hour 7 minutes
• Self-Paced
• Paid Course