Digital Advertising Courses and Certifications

Coursera

Create a Targeted Ad With Facebook Audience Insights

59 ratings at Coursera

Learn to create targeted Facebook ads using Audience Insights, including Contact List, Site Visitor, and App User ads. Gain valuable skills for effective social media marketing and audience engagement.

• Coursera
• 1 hour 28 minutes
• Self-Paced
• Paid Course

Generative AI: Accelerate your Digital Marketing Career

51 ratings at Coursera

Master generative AI for digital marketing: create content, optimize ads, enhance SEO, improve e-commerce, and personalize email campaigns while addressing ethical considerations.

• Coursera
• 15 hours 41 minutes
• Self-Paced
• Paid Course

Credential

Online Marketing: Social Media, Ads & E-commerce Certificate

34 ratings at Coursera

Master social media, digital ads, and e-commerce strategies using industry tools like Google Analytics, Facebook Ads Manager, and Shopify to drive growth and conversions.

• Coursera
• 12 weeks, 3 hours/week
• Self-Paced
• Paid Course
• 3 courses

Google Ads Part 2 (Live Online)

22 ratings at CourseHorse

Learn how to effectively advertise on the Internet with Google Ads.

• CourseHorse
• 6 hours
• Self-Paced
• $299.00

Google Ads Part 1 (Live Online)

22 ratings at CourseHorse

Learn how to effectively advertise on the Internet with Google Ads.

• CourseHorse
• 6 hours
• Self-Paced
• $299.00

Aptly

TikTok for Business

14 ratings at Coursera

Master TikTok's business potential by learning account setup, marketing strategies, content creation, and trend adaptation to build your brand and engage effectively with audiences.

• Coursera
• 9 hours 39 minutes
• Self-Paced
• Paid Course

Coursera

Predict Ad Clicks Using Logistic Regression and XG-Boost

10 ratings at Coursera

Predict ad clicks using logistic regression and XG-Boost to analyze customer behavior for a targeted Facebook marketing campaign, enhancing decision-making for a startup.

• Coursera
• 1 hour 50 minutes
• Self-Paced
• Paid Course

Google Ads Advanced (Live Online)

8 ratings at CourseHorse

Enhance your Google Ads expertise with advanced techniques in campaign optimization, keyword strategy, geo-targeting, and conversion tracking.

• CourseHorse
• 6 hours
• Self-Paced
• $395.00

University of Arizona

Marketing Communications: The Customer's Journey

Discover how to map customer journeys and create integrated marketing campaigns using traditional, digital, and earned media to move audiences from awareness to advocacy.

• Coursera
• 7 hours 23 minutes
• Self-Paced
• Paid Course

How Technology Will Shape Marketing with Jagdish Sheth

Digital technology's impact on marketing: transforming sales roles, enabling dynamic pricing, shifting to digital advertising, and revolutionizing promotion strategies across industries.

• Coursera
• 7 hours 1 minute
• Self-Paced
• Paid Course

Credential

Shopify eCommerce: Social Media Ads for Sales Success

Master Facebook and Instagram advertising for Shopify stores through setup, targeting strategies, creative production, and campaign optimization to drive real sales.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 3 courses

Coursera

Event Marketing Design in Canva

Master professional event branding and multi-channel promotional design using Canva to create cohesive marketing materials that drive registrations and enhance attendee experiences.

• Coursera
• 3 hours 4 minutes
• Self-Paced
• Paid Course

Coursera

Performance Marketing and MultiChannel Campaign Optimization

Master multi-channel digital advertising campaigns across Google Ads and Meta platforms with hands-on budget optimization, Quality Score analysis, and brand lift measurement techniques.

• Coursera
• 8 hours 34 minutes
• Self-Paced
• Paid Course

Introduction to Meta Business Suite Training

Master Meta Business Suite to manage Facebook and Instagram pages, create content, run ads, and analyze performance data for business growth across social platforms.

• Coursera
• 9 hours 6 minutes
• Self-Paced
• Paid Course

How To Start An Ecommerce Business: Amazon, Ads & SEO

Discover proven strategies to dominate ecommerce through Amazon selling, SEO optimization, and high-converting ads to transform trickle sales into massive revenue streams.

• Coursera
• 1 hour 30 minutes
• Self-Paced
• Paid Course