Track Clicks, Buttons & Forms with Google Tag Manager - GTM Tutorial Lesson 6
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This tutorial video teaches how to track clicks, buttons, and forms on your website using Google Tag Manager (GTM) to send events to Google Analytics 4 (GA4). Learn step-by-step processes for creating triggers to track clicks on announcements and special offers, buttons that open forms, and newsletter form submissions. The techniques demonstrated can also be applied to fire other tags like Meta Pixel events. As the sixth lesson in the GTM training series, the 15-minute tutorial is organized into clear sections covering click tracking, button tracking, and form tracking, with timestamps provided for easy navigation. For those new to the series, earlier lessons are referenced to provide a complete learning path, along with additional resources including a paid GTM course and a free GTM glossary.
Syllabus
00:00 Introduction
00:55 Track clicks with GTM
06:00 Track buttons with GTM
09:37 Track forms with GTM
14:33 Next steps
Taught by
Loves Data