Geometric Animal Logo Design in Adobe Illustrator - Part 1

Watch a comprehensive tutorial on geometric animal logo design with illustrator Ben Stafford in Adobe Illustrator. Learn brainstorming techniques, pathfinder and point manipulation tips, logo testing methods, and professional presentation strategies. Explore the creative process as Ben sketches, scales, and refines animal-inspired geometric logos while sharing insights on his career, collaborative work, and design philosophy. Gain valuable knowledge on starting points, radial effects, scaling elements, color considerations, and making impactful design adjustments throughout this informative Adobe Live session.

Syllabus

Start
What is The Modern school
A look and Ben’s work
5 things to remember before you begin a design
Beginning the logo sketch phase + balancing reference
Scaling out from one point
duplicating elements in a radial effect
scaling elements within a logo
do you have to start a logo in black and white
Ben’s career path: Where he came from and where he is going
What’s it like working with your spouse?
Why does Ben create collages
What is “Visually Centered”
Making small changes that transform a concept
Tomorrow’s plan