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Learn comprehensive crisis management strategies from seasoned journalist and award-winning PR practitioner Carmel O'Toole in this 56-minute webinar. Navigate the complete crisis lifecycle from initial social media alerts through the overwhelming flood of media inquiries that follows. Master the art of crafting effective crisis statements and preparing spokespeople to confidently face intense media scrutiny. Develop practical skills for crisis preparation and response that will help you maintain composure and clarity during chaotic situations. Discover how to analyze and leverage lessons from past crises to build stronger defenses and future-proof your organization or clients against potential reputation threats. Gain over three decades of front-line crisis and reputation management expertise to transform uncertainty into opportunity and build resilience in high-pressure situations.
