Crisis Management and Crisis Communication
University of Colorado Boulder via Coursera Specialization
Overview
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Increasingly, modern societies are witnessing crises of confidence in their institutions, whether they are for-profit, non-profit, or governmental. Regardless of where you are working, or where you may want to work, you will encounter an organizational crisis. This specialization is designed to provide you with a fundamental footing for recognizing when a crisis is approaching, understanding what essential approaches can help avoid a crisis, or if the crisis is not avoidable, developing sound ways to manage the crisis and recover from it. You’ll learn practical applications with an eye toward what to do and what to avoid. Managing a crisis is always a team effort that may lead to you being called upon to assist. You’ll also learn the fundamentals of consulting with your leaders who are encountering an organizational crisis. You’ll hear from experts in crisis management and garner insights from iconic crises that were managed well, and not so well. Accordingly, this specialization will equip you to better anticipate and identify crises in the making and develop competencies for helping an organization navigate a crisis successfully.
Syllabus
- Course 1: Introduction to Crisis Management and Crisis Communication
- Course 2: Crisis Management and Crisis Communication Consulting
- Course 3: Helping Your Organization Manage Risk and Crisis
Courses
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This course provides you with tools and insights for managing a crisis from a leadership perspective. If you are a leader, or work for one, you will benefit from our examination of issues management, which looks for trends that likely signal impending organizational crisis and then devising approaches to help leadership avoid that crisis. You'll also see the dominant leadership styles in organizations and how those styles affect leaders' abilities to manage a crisis. You'll see something rarely discussed in detail: what to do if you get called into a discussion with a leader about how to manage a crisis. You'll see effective, and not so effective, approaches for advising a leader encountering a crisis. You'll hear from professionals who handle leadership and organizational crises so that you can be better positioned to advise leadership confronting a crisis. As such, this course, via structured learning activities (video lectures and quizzes), will help prepare you for the near certainty that whatever organization you work for (or want to work for) will encounter a crisis.
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One of the best ways to learn about how to help an organization manage a crisis is to examine where crisis situations have been successfully addressed. But there is great value in also seeing where crisis situations have not been handled well. In this course, we look at iconic cases, both well-managed and not well-managed, that point to lessons you may be able to use, especially if you are asked by a leader to assist them as they encounter a crisis. You'll also hear from experts in crisis management and crisis communication as they share with you what they have observed about these iconic cases. This course, however, offers another distinctive aspect: you'll hear about the warning signs of crises that will likely present future threats to organizations, with insights provided by an expert. As such, this course, via structured learning activities (video lectures and quizzes), will help prepare you for the near certainty that whatever organization you work for (or want to work for) will encounter a crisis.
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Increasingly, modern societies are witnessing crises of confidence in their institutions, whether they are for-profit, non-profit, or governmental. Today, being able to identify and manage a crisis is no longer a “nice to,” it’s essential. In this course, you’ll learn about the basics of crisis management and crisis communication, and what needs to be in an effective crisis plan. You'll also see something that is rarely discussed in detail – how organizations can effectively handle the very first moments of a crisis, and where they can make poor decisions that can have damaging consequences. You'll hear from professionals who handle organizational crises so that you are better positioned to understand the dynamics of crises. As such, this course, via structured learning activities (video lectures and quizzes), will help prepare you for the near certainty that whatever organization you work for (or want to work for) will encounter a crisis.
Taught by
Burton St. John