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Explore how Petco revolutionizes customer service through agentic AI implementation using Amazon Connect in this 33-minute conference talk from AWS re:Invent 2025. Discover strategies for deploying intelligent, AI-enabled omnichannel experiences that empower customers to resolve issues independently through self-guided service channels. Learn from Petco's real-world implementation of Amazon Connect to create personalized and efficient customer service solutions that meet evolving customer expectations for easy-to-use support options. Gain practical best practices for designing self-service experiences that effectively address customer needs from the first point of contact, enabling businesses to enhance customer satisfaction while optimizing operational efficiency through AI-powered automation and intelligent routing capabilities.
