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Explore how to transform customer service operations by integrating Salesforce Contact Center with Amazon Connect in this 18-minute conference presentation from AWS re:Invent 2025. Discover strategies for empowering service representatives through a unified, AI-powered workspace that seamlessly handles both voice and digital customer interactions. Learn about the technical implementation and business benefits of combining Salesforce's customer relationship management capabilities with AWS's cloud-based contact center infrastructure. Gain insights into leveraging artificial intelligence to enhance customer experience, streamline agent workflows, and optimize contact center performance through this powerful partnership between two leading cloud platforms.
