Explore the future of technology and user-centered design in this 59-minute conference talk featuring Savannah Kunovsky and Jenna Fizel, co-managing directors of IDEO's Emerging Technology division. Discover how to collaborate with users to build the most impactful products through effective co-design methodologies. Learn about advanced prototyping techniques and understand how generative AI can accelerate the rapid prototyping process. Gain insights into creating seamless integration between technology and user needs by implementing user co-design strategies that drive innovation and enhance product development outcomes.