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University of Cape Town

Foundations of Business Management

University of Cape Town via GetSmarter

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Overview

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Curriculum: Construct an integrated business strategy to safeguard long-term enterprise growth. 100% online: 10 hours per week of video study, module readings, and practical assignments. Guided by UCT faculty: Learn from business leaders and get 1:1 Success Advisor support.

On completion of this course, you’ll walk away with: The skills to interpret financial statements, and compile and manage budgets. A quality assurance plan for your organisation’s continuous improvement. The ability to conduct market research and recommend a strategy for your competitive advantage. The tools to make informed business decisions, with knowledge of innovation methods and creative problem-solving techniques. Unlimited access to edX’s Career Engagement Network, offering you exclusive resources and events to support your professional journey and drive your career forward.

Syllabus

  • Orientation module: Welcome to your Online Campus
  • Module 1: An introduction to business management and the business landscape
  • Module 2: Management and leadership
  • Module 3: Foundations of financial management and budgeting
  • Module 4: Customer focus and market research
  • Module 5: Competitive advantage: SWOT and other strategic tools
  • Module 6: Marketing
  • Module 7: Business innovation and creative problem-solving
  • Module 8: Quality assurance and sustainability

Taught by

Stuart Hendry

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