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Coursera

Retail Management and Supply Chain Fundamentals

EDUCBA via Coursera

Overview

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Master Retail Management with real-world supply chain, merchandising, and pricing strategies. Learn how top retailers optimize operations, inventory, and customer experience. This course provides a comprehensive understanding of retail management, covering everything from supply chain planning and category management to pricing, promotions, and customer service. You will explore how retailers design assortments, manage inventory, and optimize distribution networks to ensure product availability and profitability. Through structured modules, learners will gain practical insights into merchandising, private labels, logistics, transportation, and warehousing. The course also introduces modern retail formats, multi-channel strategies, and the role of technology such as ERP, RFID, analytics, and POS systems in enhancing efficiency. By the end of this course, you will be able to analyze retail operations, apply data-driven decision-making, and evaluate strategies that improve sales, customer satisfaction, and operational performance.

Syllabus

  • Foundations of Retail Supply Chain
    • Understand retail supply chain fundamentals, strategic frameworks, and category management foundations to align operations with customer demand.
  • Category & Merchandising Excellence
    • Learn how to define categories, forecast demand, and plan merchandise budgets to optimize retail performance.
  • Space & Pricing Optimization
    • Explore space planning, pricing strategies, and promotion optimization to maximize sales and profitability.
  • Product & Private Label Strategy
    • Analyze private label strategies, product lifecycle management, and sustainable packaging for competitive advantage.
  • Retail Distribution & Transportation
    • Examine retail distribution models, transportation planning, and logistics execution for efficient product flow.
  • Warehousing & Inventory Management
    • Understand warehouse operations, inventory control, and global sourcing strategies for cost-effective supply chains.
  • Customer & Order Management
    • Learn how to enhance customer service, manage orders, and implement loyalty programs for retention.
  • Retail Formats & Industry Applications
    • Explore various retail formats, emerging channels, and real-world applications across industries.
  • Retail Technology & Future Trends
    • Understand retail technologies, analytics, and digital tools shaping modern retail operations.

Taught by

EDUCBA

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