Marketing Analytics Courses

Master Marketing Analytics with Python and Machine Learning

95 ratings at Udemy

Level up your marketing career with data analytics skills | Learn Python & ML to optimize your marketing campaigns

• Udemy
• 23 hours 50 minutes
• On-Demand
• Paid Course

Digital Marketing Analytics

13 ratings at Coursera

Learn to analyze digital marketing data, create effective campaigns, optimize websites, and leverage emerging technologies to drive business growth and engage customers online.

• Coursera
• 16 hours 23 minutes
• On-Demand
• Paid Course

Introduction to Modern Marketing Analytics

71 ratings at Udemy

Analyze and optimize your marketing efforts, all in one place with Oribi's modern marketing analytics platform

• Udemy
• 1 hour
• On-Demand
• Paid Course

Unilever

Advanced Tools for Digital Marketing Analytics

65 ratings at Coursera

Explore cutting-edge digital marketing analytics tools: automation, predictive analytics, video/mobile trends, AI, NLP. Learn scalability, targeting, and ethical considerations while preparing for a marketing analyst career.

• Coursera
• 21 hours 8 minutes
• On-Demand
• Paid Course

Coursera

Marketing Analytics: Data Predictions and Dashboards

13 ratings at Coursera

Transform complex data into strategic marketing insights through analytics, predictive modeling, and visual dashboards. Learn to collect, analyze, and forecast trends for informed decision-making and optimized marketing strategies.

• Coursera
• 1 hour 52 minutes
• On-Demand
• Paid Course

Microcredential

ROI-Driven Digital Marketing Analytics

6 ratings at Coursera

Master advanced digital marketing analytics, from SEM and paid campaigns to AI-driven strategies, while learning to optimize conversion rates, analyze performance metrics, and leverage emerging technologies for enhanced ROI.

• Coursera
• 4 weeks, 10 hours a week
• On-Demand
• Paid Course
• 4 courses

Great Learning

Marketing Analytics

Explore marketing analytics: track digital campaigns, overcome challenges, apply models, assess brand value, and calculate customer lifetime value. Discover career opportunities in this growing field.

• YouTube
• 56 minutes
• On-Demand
• Free Video

Meta Microcredential

Meta Marketing Analytics

Gain in-demand marketing analytics skills using tools like SQL, Python, and Tableau. Learn to segment audiences, evaluate campaigns, and optimize marketing strategies through hands-on projects and industry-specific applications.

• Coursera
• On-Demand
• Paid Course
• 8 courses

Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers

Aprenda a maximizar o ROI através de análises de marketing, focando em dados essenciais e ferramentas práticas para tomar decisões informadas e impulsionar o crescimento do negócio.

• Semrush Academy
• 1 hour 52 minutes
• On-Demand
• Free Certificate

Edureka

Generative AI's Applications in Marketing Analytics

Explore how Generative AI revolutionizes marketing analytics, uncovering insights, predicting trends, and optimizing campaigns while addressing ethical considerations and data privacy.

• Coursera
• 4 hours 5 minutes
• On-Demand
• Paid Course

Databricks

Marketing Analytics in a Cookieless World - Media Mix Models at Scale

Explore media mix models for privacy-preserving marketing analytics in a cookieless world, enabling accurate measurement and optimization of advertising campaigns.

• YouTube
• 20 minutes
• On-Demand
• Free Video

Jono Catliff

Make.com System to Track All Marketing Analytics

Discover how to build an automated sales dashboard using Make.com to track marketing analytics in real-time, streamlining your business data monitoring process.

• YouTube
• 33 minutes
• On-Demand
• Free Video

Usercentrics

Privacy-First Email Marketing Analytics - Ethical Tracking and Segmentation Strategies

Discover ethical email marketing analytics beyond open rates, implementing privacy-compliant segmentation and personalization strategies for modern data protection laws.

• YouTube
• 58 minutes
• On-Demand
• Free Video

EDUCBA

Apply Marketing Analytics for Data-Driven Decisions

Master data-driven marketing decisions through analytics frameworks, predictive modeling, and customer targeting strategies using real-world datasets and logit models.

• Coursera
• 5 hours 36 minutes
• On-Demand
• Paid Course

Conf42

Marketing Analytics with a Unified API Ecosystem

Explore how a unified API ecosystem can enhance marketing analytics and provide valuable insights for data-driven decision making.

• YouTube
• 21 minutes
• On-Demand
• Free Video