Marketing Analytics Courses

EDUCBA

Apply Marketing Analytics for Data-Driven Decisions

Master data-driven marketing decisions through analytics frameworks, predictive modeling, and customer targeting strategies using real-world datasets and logit models.

• Coursera
• 5 hours 36 minutes
• Self-Paced
• Paid Course

LearnKartS

Marketing Analytics Mastery: KPIs, Funnels & Growth

Master marketing analytics by learning KPIs, AARRR frameworks, RFM analysis, A/B testing, CAC, LTV, and funnel strategies using Mixpanel, Google Analytics, and Excel for data-driven growth.

• Coursera
• 20 hours
• Self-Paced
• Paid Course

Assess for Success: Marketing Analytics and Measurement

2279 ratings at Coursera

Explore marketing analytics tools and practices to measure campaign performance, analyze data, and optimize strategies for better ROI. Learn to create media plans, conduct A/B tests, and present insights to stakeholders.

• Coursera
• 18 hours 24 minutes
• Self-Paced
• Paid Course

Fundamentals of Marketing Analytics

1 rating

Learn to measure and optimize marketing campaigns using Google Analytics, Search Console, and Semrush. Discover strategies for SEO, competitor analysis, and backlink evaluation to enhance your digital marketing efforts.

• Semrush Academy
• 2 hours 22 minutes
• Self-Paced
• Free Certificate

IIT Roorkee;  NPTEL

Marketing Research and Analysis-II

1 rating

Practical approach to marketing research and data analysis using SPSS and AMOS. Covers multivariate techniques, hypothesis testing, regression, factor analysis, and SEM for researchers and industry practitioners.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

Marketing Analytics: Stand Out by Becoming an Analytics Pro!

10036 ratings at Udemy

Marketing requires a new, analytical breed of professionals. Be at the forefront of your profession.

• Udemy
• 4 hours 57 minutes
• Self-Paced
• Paid Course

Marketing Analytics: Forecasting Models with Excel

2302 ratings at Udemy

Master Marketing Analytics| Forecasting and Time Series analysis | Sales Forecasting| Build Forecasting models in Excel

• Udemy
• 6 hours 28 minutes
• Self-Paced
• Paid Course

Princípios de Marketing Analytics para Gerar Insights

2255 ratings at FGV Educação Executiva

Aprenda tendências em marketing analytics, gestão centrada no cliente, experimentação e uso de big data e IA para gerar insights e melhorar o desempenho de mercado e alocação de recursos.

• FGV Educação Executiva
• 1 hour
• Self-Paced
• Free Certificate

Marketing Analytics & Retail Business Management using Excel

1825 ratings at Udemy

Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling

• Udemy
• 7 hours 54 minutes
• Self-Paced
• Paid Course

Marketing Analytics Mastery: From Strategy to Application

1768 ratings at Udemy

Master the fundamentals of marketing analytics and start measuring the impact of your marketing efforts like a PRO!

• Udemy
• 19 hours 8 minutes
• Self-Paced
• Paid Course

Marketing Analytics: Pricing Strategies and Price Analytics

1483 ratings at Udemy

Boost Profit by learning diff Pricing Strategies & Advanced Pricing Models in Excel. Complete Pricing Analytics in Excel

• Udemy
• 3 hours 30 minutes
• Self-Paced
• Paid Course

Marketing Analytics: Customer Value and Promotion Strategy

907 ratings at Udemy

Learn to calculate Customer Lifetime Value using DCF & advanced models & use it to increase the company’s profitability

• Udemy
• 1 hour 30 minutes
• Self-Paced
• Paid Course

Credential

Marketing Analytics

244 ratings at Udacity

Gain foundational data skills for marketing: collect and analyze data, model scenarios, and communicate findings using Excel and Tableau. Learn data visualization and marketing analytics techniques.

• Udacity
• 60 hours
• Self-Paced
• Paid Course

IIT Kharagpur;  NPTEL

Marketing Analytics

Combine marketing and analytics concepts to solve real-world problems through storytelling. Learn to identify, analyze, and solve marketing challenges using quantitative approaches and data-driven insights.

• Swayam
• 12 weeks
• Self-Paced
• Free Online Course

NPTEL;  IIT Kharagpur

Marketing Analytics

Learn R programming and advanced marketing analytics techniques, including consumer behavior, segmentation, pricing, forecasting, and data-driven decision-making for business success.

• YouTube
• 1 day 5 hours
• Self-Paced
• Free Video