Marketing Analytics Courses

Credential

Transforming Your Company's Data Analytics

19 ratings at Coursera

Learn to leverage data analytics for organizational transformation, enhancing dynamic capabilities, improving customer experience, and making evidence-based decisions to gain a competitive advantage in the digital era.

• Coursera
• 16 weeks, 3 hours/week
• Self-Paced
• Paid Course
• 4 courses

Fundamentals of Digital Marketing

15 ratings at Coursera

Master digital economy fundamentals and develop critical skills for e-commerce, digital and social media marketing through practical examples, behavioral insights, and modern marketing channel strategies.

• Coursera
• 9 hours 12 minutes
• Self-Paced
• Paid Course

Credential

Digital Marketing

Develop critical digital marketing skills: omni-channel strategies, analytics, social media, online advertising, and AI-driven customer analysis. Future-proof your career in this rapidly evolving field.

• edX
• 16 weeks, 3-5 hours/week
• Self-Paced
• $796.00
• 4 courses

Digital Marketing 2

Leverage data-driven insights, analytics tools, and AI to optimize digital marketing strategies, from SEO and paid search to recommendation systems and machine learning applications.

• Coursera
• 17 hours 46 minutes
• Self-Paced
• Paid Course

Digital Marketing Tools: Machine Learning and AI

Discover how machine learning and AI revolutionize digital marketing through automated decision-making, predictive analytics, and real-time optimization techniques for enhanced customer targeting and business growth.

• Coursera
• 4 hours 21 minutes
• Self-Paced
• Paid Course

Sports Marketing and Today's College Athlete

Explore NIL rights, athlete journeys, and monetization strategies for college sports marketing while building your personal brand and understanding publicity laws.

• Coursera
• 11 hours 19 minutes
• Self-Paced
• Paid Course

Digital Marketing Capstone

Synthesize your digital marketing knowledge to create a comprehensive strategy with data-driven campaigns across multiple channels, culminating in a professional marketing plan.

• Coursera
• 5 hours 51 minutes
• Self-Paced
• Paid Course

Marketing in the Age of AI

Discover how artificial intelligence transforms marketing through personalized targeting, recommendation systems, text analysis, and generative AI while navigating brand safety and regulations.

• Coursera
• 15 hours 38 minutes
• Self-Paced
• Paid Course

International Marketing and Management

125 ratings at Coursera

Develop cross-cultural competence for effective international business management, focusing on cultural dimensions, HR strategies, and marketing approaches tailored to diverse global markets.

• Coursera
• 9 hours 27 minutes
• Self-Paced
• Paid Course

Advanced Business Analytics Capstone

90 ratings at Coursera

Analyze financial loan data to guide investment decisions through data preprocessing, predictive analytics, prescriptive analytics, and result presentation for optimal portfolio allocation.

• Coursera
• 19 hours 30 minutes
• Self-Paced
• Paid Course

Credential

Marketing Strategy for Engineers and Technologists

19 ratings at Coursera

Learn to develop successful marketing strategies for tech startups, bridging the gap between product development and profitable sales. Validate ideas and propel your startup to flourish in today's competitive landscape.

• Coursera
• 20 weeks, 8 hours/week
• Self-Paced
• Paid Course
• 3 courses

Credential

Data Visualization & Analytics in Tableau

12 ratings at Coursera

Master data visualization with Tableau, learning to create effective visualizations, dashboards, and stories that transform complex data into clear insights, enhancing your analytics skills and marketability.

• Coursera
• 12 weeks, 4 hours/week
• Self-Paced
• Paid Course
• 2 courses

Credential

Social Media as a Marketing Tool in Business Communication

8 ratings at Coursera

Master social media marketing for business communication, learning persuasion techniques, audience targeting, strategic planning, and execution methods to create effective social media plans.

• Coursera
• 4 weeks, 10 hours/week
• Self-Paced
• Paid Course
• 3 courses

Building and Pitching Marketing Campaigns in Tech Industries

Learn to build and pitch effective marketing campaigns in tech industries, covering strategy, execution, sales, PR, pricing, ROI analysis, operations, innovation, branding, and customer loyalty for long-term success.

• Coursera
• 21 hours 27 minutes
• Self-Paced
• Paid Course

Positioning: What you need for a successful Marketing Strategy

984 ratings at Coursera

Aprenda a posicionar eficazmente seu produto, identificar segmentos-alvo e criar uma proposta de valor diferenciada para uma estratégia de marketing bem-sucedida.

• Coursera
• 10 hours 58 minutes
• Self-Paced
• Paid Course