Overview
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The Zoho Sales Representative Professional Certificate Program is designed to give aspiring sales professionals a strong foundation and a competitive edge in their careers.
Sales is both a science and an art. As a science, it follows proven methodologies—effective pitching, persuasive negotiation, and structured selling techniques. As an art, it requires creativity, adaptability, and a personal touch to turn strategies into success. More than just a profession, sales is a way of life—rooted in human connection, critical thinking, and effective communication. The ability to negotiate, persuade, and personalize interactions isn’t just crucial in sales—it’s essential in everyday life.
At Zoho, we understand both the challenges and rewards of this dynamic field. Our flagship product, Zoho CRM, reflects our deep expertise in sales and our commitment to streamlining the sales process. Drawing from the experience of our own sales leaders, we’ve crafted this program to blend comprehensive theoretical knowledge with real-world insights, empowering learners to navigate the sales landscape with confidence.
What Sets This Program Apart?
Expert Guidance: Learn from Zoho’s seasoned sales leaders. Industry-Specific Insights: Gain a deep understanding of sales in SMB and enterprise sectors. Hands-On Training: Get started with Zoho CRM Real-World Applications: Explore rich examples from SaaS and hospitality industries.
Syllabus
- Course 1: Fundamental Sales Concepts — An Overview
- Course 2: Roles and Responsibilities of a Sales Representative
- Course 3: Key Skillsets for a Sales Representative
- Course 4: Getting Started with Zoho CRM for Sales Reps
- Course 5: Get Ready to Sell: Guided Projects and Portfolio Development
Courses
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"Fundamental sales concepts—An overview" is designed to equip an entry-level sales aspirant with the basic knowledge required to begin a career in sales. When you enrol into this course you will be able to: — Describe the fundamental concepts of the sales cycle. — Define sales channels and list the broader categories of sales channels through which products and services are sold. — Explain popular sales techniques and methods practiced in the industry. — Describe key sales management concepts. — Describe the concept of customer relationship management.
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Get Ready to Sell: Guided Projects and Portfolio development (Capstone) helps you put your sales learning into action. You will build a strong sales portfolio, prepare for real interviews, and work on a guided project inside a simulated company. You will also get hands-on experience with sales documentation and Zoho CRM tools. By the end of this course, you will be able to: — Build and present a sales portfolio — Prepare confidently for sales interviews — Practice real-world sales tasks through a guided project — Use Zoho CRM for managing deals, tasks, and analytics
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Getting started with Zoho CRM will teach aspiring sales reps the basics of Zoho CRM, how to set it up and get it working, in order to carry out their day-to-day affairs and meet their sales goals exceptionally well. By the end of this course, the learner will be able to: — Sign up for a Zoho CRM account. — Recall the benefits of using a CRM software for sales operations. — Describe the key business functions and processes that can be mapped to Zoho CRM. — Implement basic sales force automation processes in CRM. — Install and use the Zoho CRM mobile application for field sales activities.
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"Key Skillsets for a Sales Representative" is designed to equip a sales representative with the ultimate go-to guide on how to start a successful career in sales. This combines the essential core skills as well as communication and soft skills required for any sales enthusiast to kick start a successful career in sales. By the end of this course, the learner will be able to: — Explain the need to upskill in their sales career. — List and practice the primary skills required to kick start and sail through their sales career successfully. — List and practice communication skills required in sales. — List and practice the soft skills for sales personality development. — List and practice the software skills essential for a sales person. "
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The "Roles and Responsibilities of a Sales Representative" course is designed to help an entry-level sales professional gain a firm understanding of the primary expectations from their role and the skillsets required to meet those expectations effectively. Practical tips, expert interviews and hands-on assessments and suitable assignments make this course interesting, engaging and useful for a beginner in the world of sales. By the end of this course, the learner will be able to: — Describe the structure of a sales department in an organization — List the roles and responsibilities of a sales rep — Enumerate the role of a sales rep in qualifying new business and retaining existing business. — Visualize a day in the life of a sales rep — Map basic sales rep action items to the CRM "school students and professionals with an interest in programming.
Taught by
Zoho CRM