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The Investment Banker Certification
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Discover five proven digital marketing strategies that are currently delivering results for businesses in 2025 through this 21-minute video from Exposure Ninja. Learn about cross-pollination techniques that leverage existing audiences across different platforms and channels to maximize reach and engagement. Explore how AI-driven search is transforming SEO practices and discover strategies to optimize for Google's AI overviews and generative engine optimization (GEO). Master the art of upselling, cross-selling, and implementing subscription models to increase customer lifetime value and create recurring revenue streams. Understand how to develop and execute effective video content strategies that capture attention and drive conversions in today's visual-first digital landscape. Gain insights into advanced audience segmentation techniques that allow for more targeted and personalized marketing campaigns. Each strategy is backed by real-world examples from Exposure Ninja's client work and portfolio companies, providing practical implementation guidance for businesses of all sizes and industries.
Syllabus
00:00 — Cross-pollination Strategy
05:09 — AI Driven Search
09:26 — Upselling, Cross-selling and Subscriptions
12:57 — Video Content Strategy
16:22 — Audience Segmentation
Taught by
Exposure Ninja