Play With Your Audience - Enhancing Your Social Strategy Through Theater

Discover how to elevate your game's social media strategy by incorporating theatrical techniques in this 28-minute Community Management Summit talk from GDC 2023. Learn to forge stronger connections with gaming communities and organically boost brand awareness through a playful approach to communications. Gain insights on creating content that's as enjoyable for players to consume as it is for social media managers to produce, offering a fresh perspective on engaging with your audience.