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Explore the German Price Indication Regulation (PAngV) in this 18-minute conference talk that examines how legislation mandates price transparency for consumers in online and retail environments. Delve into the specific regulations governing price displays for end consumers, analyzing their effectiveness and potential industry resistance to these measures. Learn about the notable requirement implemented since mid-2022 that forces retailers to display the lowest price from the previous 30 days before offering any discount, a consumer-friendly regulation that exposes many supposed special offers as routine promotional cycles. Discover the origins of this legislation and understand who deserves credit for these consumer protection measures. Gain insights into this niche area of consumer protection law through an examination of regulatory frameworks that operate beyond major legal battlegrounds, presented at MRMCD2025 by Fynn Godau.
