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YouTube

Investigating Dark Patterns and Consumer Protection in Online Shopping

The University of Chicago via YouTube

Overview

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Explore dark patterns in online shopping and consumer protection through this Harper Lecture featuring Professor Marshini Chetty from the University of Chicago. Dive deep into deceptive marketing tactics used by retailers, particularly during holiday shopping seasons, and learn how to identify misleading strategies designed to manipulate consumer behavior. Understand the prevalence of dark patterns across various platforms, from e-commerce sites to social media, with special attention to account deletion obstacles and forced continuity schemes. Examine current research findings, legislative efforts, and FTC enforcement measures aimed at protecting consumers from these manipulative practices. Learn practical steps for reporting deceptive practices and gain insights into emerging challenges like price discrimination, streaming platform tactics, and mobile device amplification of dark patterns. Participate in discussions about privacy concerns, regulatory needs, and the future of consumer protection in the digital marketplace.

Syllabus

Welcome
Introduction
Presentation
Research
Misleading content
Investigating dark patterns
What are dark patterns
Are these dark patterns
Are dark patterns really prevalent online
Key challenges
Dark patterns
Dark patterns in shopping
Dark patterns in deleting accounts
What is social media
How to permanently delete an account
Restricted deletion options
Obstruction
Immortal Accounts
Force Continuity
Survey Results
Account deletion options language
Legislation to protect consumers
FTC enforcement
Future work
Thank you
What can we do
Reporting deceptive practices
Regulation
Deceptive Practices
Privacy
Do phones amplify dark patterns
Price discrimination
Airline tickets left at this price
Dark patterns on streaming platforms
Paying to skip ads
Ideal goal of research

Taught by

The University of Chicago

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