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Explore the power of branding to create emotional connections with audiences in this 15-minute TEDx talk by Rajdeepak Das, Chief Creative Officer of the Leo Group across South Asia. Discover how brands can leverage emotional connections to enhance customer intent and loyalty. Learn from Das's extensive experience managing 1000+ creators and innovators across seven offices in four countries, working with major brands such as Amazon, Bajaj, Thums Up, HDFC Bank, and McDonald's. Gain insights from his award-winning career, including over 20 Cannes Lions, as he shares strategies for impactful brand conversations that can reach and influence billions of people.
