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Explore how Coinbase revolutionized customer support, compliance automation, and employee productivity through a comprehensive conversational AI platform built on Amazon Bedrock in this 53-minute conference talk from AWS re:Invent 2025. Learn about the multi-layered system architecture that integrates knowledge bases, real-time tool execution, and domain-specific AI agents to process tens of thousands of monthly interactions. Examine the implementation of fully agentic customer support workflows, automated compliance processes, and productivity enhancements through intelligent task routing and seamless integration with existing Coinbase tools. Discover the platform's automated testing frameworks, performance optimization strategies, and robust security measures that ensure scalable and reliable operations across enterprise-level deployments. Gain insights into the technical challenges, solutions, and best practices for building conversational AI systems that can handle complex business workflows while maintaining high standards of security and compliance in the financial services industry.
