Start-Up and the Curse of the Familiar - Overcoming Educational Technology Resistance Through Familiarity

Explore how connectivist MOOCs aimed to disrupt traditional education but faced rejection due to their unfamiliarity in this lecture from MIT's Learning, Media, and Technology course. Examine the concept of the "curse of the familiar" and discover strategies for overcoming resistance to educational innovation by starting with familiar technologies and building strong educator communities. Learn how educational entrepreneurs and reformers can navigate the tension between revolutionary change and user acceptance when introducing new learning technologies and pedagogical approaches.