Name: Google Analytics 4
Price: -1 USD

Google Analytics 4

via Udacity Nanodegree

Overview

Uncover meaningful insights using Google Analytics 4 (GA4). This in-depth Nanodegree program provides valuable instruction on how to track, analyze, and interpret data so you can optimize user experiences and make informed decisions.

Syllabus

Welcome to the Nanodegree Program!

Welcome to Udacity! We're excited to share more about your Nanodegree program and start this journey with you!

Google Analytics 4 Essentials

Explore Google Analytics 4 and learn the new features and functionalities. Students will learn about setting up a GA4 account, exploring reports, and defining key events for effective data analysis. The course covers user acquisition, engagement, and retention strategies, as well as building custom reports using Data Studio. Participants will also gain hands-on experience with event tracking, user attributes, and access management in GA4.

Google Analytics 4 for Ecommerce

Learn to measure and analyze e-commerce performance effectively in Google Analytics 4 (GA4). Begin by exploring data collection methodologies in GA4, followed by key configuration essentials for optimal setup. Explore e-commerce measurement techniques specific to GA4, enabling users to track sales and customer interactions accurately. Master data visualization through Looker Studio and create compelling and insightful reports. Demonstrate your knowledge by building a real Google Merchandise Store dashboard proving real-world application of the tool.